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SwingVision-tennis-feature.jpg

How SwingVision is Redefining Tennis

SwingVision has expanded in scope since it was launched in 2019 for 18-55 year old tennis players competing in at least one match every week.

Elizabeth Ostertag • Sep 06 2022
Peloton-Ashton-Kutcher-partnership.jpg
Fitness

Peloton Partners with Ashton Kutcher as the Actor & Philanthropist Trains for NYC Marathon

Peloton instructors will support actor Ashton Kutcher and others in preparing for the upcoming 26.2-mile marathon in the New York City.

Courtney Rehfeldt • Sep 06 2022
Lululemon-Q2-Earnings-2022-news.jpg
Finance

Lululemon Announces Q2 2022 Earnings

Key takeaways from the Lululemon Q2 2022 earnings call include strong demand, improved supply chain & inventory, the play strategy, and...

Courtney Rehfeldt • Sep 02 2022
mobile-apps-fitness-news.jpg
Tech

94% of Fitness Centers & Trainers Using Mobile Apps to Drive Business, Reports Virtuagym

The mobile apps fitness survey results correlate with recent Virtuagym data that shows a 44% increase in app usage compared to February 2020.

Courtney Rehfeldt • Aug 31 2022
Physique-57-barre-certification-explanation.jpg
Fitness

‘Not All Barre Is Created Equal’ – Physique 57 Explains Its New High-Level Barre Certification Program

The Physique 57 Barre Certification program was co-created by Alicia Weihl, who is also the brand’s Senior Vice President of Method...

Candace Cordelia Smith • Aug 30 2022
F45-fall-story-by-ATN.jpg
Finance

Too Big, Too Fast: Inside The Rapid Rise and Shocking Fall of F45

So what caused F45 to fall so fast? An F45 spokesperson told Athletech News that the changes were made to “enable us to focus our...

Josh Liberatore • Aug 30 2022
Peloton-class-action-lawsuit-news-wesley-tingey-9z9fxr-7Z-k-unsplash.jpg
Finance

Report: Judge Puts Proposed Peloton Class Action Lawsuit on Hold

According to the Peloton class action lawsuit, the company violated its Membership Terms, state law, & collected millions in overcharges.

Courtney Rehfeldt • Aug 30 2022
TRX-acquisition-by-Randy-Hetrick-Jack-Daly-JFXD-Capital-news.jpg
Finance

Breaking: Founder-Former CEO Randy Hetrick Partners with Private Equity Veteran Jack Daly of JFXD Capital for TRX Acquisition

After leading TRX for 15 years, Randy Hetrick had sold a controlling interest & founded OutFit. He brings about the company's acquisition...

Elizabeth Ostertag • Aug 29 2022
InsideTracker-chief-scientific-officer-Dr.-Gil-Blander-featured
Tech

InsideTracker is Revolutionizing Personalized Health Recommendations

One of the more comprehensive options of InsideTracker include 'The Complete Picture,' a blood & DNA test with insights on 43 biomarkers.

Athletech Studios • Aug 27 2022
popular-workout-music-2022.jpg
Fitness

The Most Popular Workout Music Tracks in 2022 Revealed

Two of the top 20 workout music tracks for 2022 are Justin Bieber's 'Hold On' and Olivia Rodrigo's 'good 4 u.'

Candace Cordelia Smith • Aug 26 2022
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