There has been a 110% increase in counterfeits in the sports sector during the coronavirus pandemic, according to new research from Red Points. The brand protection…
Fitness studios & gyms could start offering vending machines with functional beverages beyond traditional energy & performance drinks.
The Yoga Industry Struggles to Pivot, Teachers and Studios Seek Shelter Online as Covid-19 Pulverizes Studios
Xponential names ClassPass the exclusive B2C and B2B aggregator and Corporate Wellness partner for Xponential brands worldwide. Xponential Fitness, the largest boutique fitness franchisor, today…
On the last Friday in August, Dave Long, the CEO of Orangetheory Fitness (OTF), emailed a “pep talk” to members of the fitness studio. In…
Peloton announced a slew of new equipment launches on Tuesday, including a lower-priced, high-tech treadmill and a more expensive bike option with a rotating screen.…
Members of New York Sports Clubs, the fitness chain that warned it’s close to bankruptcy, woke this week to find that an automated monthly charge…
For the past few weeks, stories have been popping up about the alleged dangers of the F-Factor diet, a popular, high-fiber diet plan developed by…
Analysts discuss if the at-home fitness bubble going to burst. Connected fitness companies could see drop in sales...
From posh sweat studios to gritty boxing gyms, the boutique fitness industry in New York City is feeling the financial crunch with orders to remain…
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