Last Chance to Register For The ATN Innovation Summit!
Secure your spot and join 750+ industry executives on June 16 & 17 in NYC.
Chris Rondeau, the longtime former CEO of Planet Fitness, has invested in Absolute Recomp, a strength training gym chain with national expansion ambitions.
The Health & Fitness Association's annual fly-in offered an inside look into the trade organization's promising new advocacy strategy for the American fitness industry.
Low-price gym operator Amed Fitness will search for social media content creators that can elevate its brand messaging.
ISSA says many personal trainers leave the profession because they lack essential business skills — its latest program aims to change that.
As GLP-1 users and longevity-focused members enter the market, seca TRU gives operators the system they need to translate data into action — and results…
OxeFit, which started by making digital strength training machines, just launched an agentic AI product that its CEO believes will revolutionize wellness.
Untapped allows studios to sell last-minute, discounted spots on their own branded page, keeping the customer relationship and the full class dollar in-house.
As athletes turn to Pilates for its injury-prevention and functional benefits, instructors are creating businesses around training professional players.
Italy's annual wellness expo just wrapped its largest edition ever, with attendance up 15% and international participation up 25%.
Rather than simply responding faster, leading fitness brands are rebuilding how lead engagement works from the first interaction onward. A prospect fills out a membership…
Sign Up to Our Newsletter
