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Rising licensing costs and tightening enforcement actions are changing how U.S. fitness operators play the music their classes depend on.
As Solidcore tracks toward opening 35 new studios this year, the Pilates-inspired boutique fitness brand is launching a new campaign.
As consolidation accelerates in the fitness and wellness industry, mega franchise groups are starting to emerge.
Shokz is expanding its footprint in the booming Hyrox ecosystem with a new partnership activation tied to the fitness race’s massive two-weekend NYC event.
People taking GLP-1s are more likely to join a gym and exercise than they were just a year ago, according to findings from William Blair Equity Research.
As operators expand across brands, modalities and markets, Kite introduces a new infrastructure designed to support portfolio-scale growth. The definition of a fitness business is…
Americans are highly concerned about their long-term health, and in response, they're increasingly embracing wearables and non-traditional sources of wellness information.
Yoga studios see a dramatic shift in April; fewer newcomers walk through the door, but the ones who do are far more likely to stay.
Jazzercise's CEO since 2022, Shanna Missett Nelson is leading the dance-fitness giant into a new era post-pandemic
Dubai's boutique fitness operators are borrowing from luxury hospitality and seeing success, but Pilates is the exception.
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