member exclusive Padel & Hyrox Are Rushing College Campuses A new College Padel League says it will put students on courts on its dime at launch, while Kean University is fielding what it calls the first official U.S. collegiate Hyrox team Fitness Business Top NYC Studios Join Arcana, a New Premium Fitness Membership partnership Beyond the Treatment Room: The Business Case for Self-Guided Recovery Equipment Tonal Launches First New Colorway Amid Growth Push Finance OneSpaWorld Posts Record Q3 Revenue as Cruise Wellness Business Surges member exclusive Pilates Boom Fuels 72% Surge in Boutique Studio Openings, Data Shows Fitness Stop Buying January Signups and Start Building March Members Latest News Longevity Humanaut Health Plans 6 New Longevity Clinics, Including International Spot Tech Apple Launches Personalized Strength Training Plans, Pushing Further Into Fitness Equipment ATHX Games, Blk Box Extend Equipment Partnership member exclusive After Another CrossFit Exec Departs, New CEO Says Overhaul Is Underway Industry News Equinox Hires Anheuser-Busch Boss as CEO, Lines Up $1B+ for Growth member exclusive Aescape CEO Sees Big Future Beyond Robotic Massages, Eyes ‘Body Intelligence’ By the Numbers In Partnership with Coherent Solutions Over 90% of fitness clients we work with use a mix of off-the-shelf and custom systems, with most seeking consolidation. AI-assisted engineering is reducing software development costs by 30–50% compared to traditional methods, creating opportunities to reduce costs, modernize faster, and build technology that drives competitive advantage. Product Spotlight In Partnership with 365 Member Access Past-due members shouldn’t be walking through your front door. The 365 System stops them automatically and plugs into ABC Fitness, Club Automation, Daxko, Hapana, and Zenoti, so most clubs go live in days without an IT team. Learn more. Reports Gym of the Future Report 2026 The gym of the future is taking shape today. Strength training is commanding more floor space, boutique experiences are moving inside big-box clubs, and recovery is becoming part of the core membership offering. Meanwhile, AI and connected technology are changing how operators personalize training, engage members and grow revenue. Download Report 2026 Wellness, Recovery & Longevity Report Wellness, recovery and longevity are no longer optional add-ons for fitness and health-focused businesses. From integrated recovery spaces and metabolic testing to personalized care, GLP-1 programs and wearable health technology, these categories are reshaping how brands serve consumers and create sustainable growth. Download Report Technology and Innovation Outlook Report 2026 Technology is no longer a future consideration for fitness and wellness operators. From artificial intelligence and connected fitness to wearables, body-composition tracking and predictive analytics, innovation is transforming how brands attract, engage and retain consumers. Download Report Member Exclusive: ATN Pro member exclusive Padel & Hyrox Are Rushing College Campuses member exclusive After Another CrossFit Exec Departs, New CEO Says Overhaul Is Underway member exclusive Aescape CEO Sees Big Future Beyond Robotic Massages, Eyes ‘Body Intelligence’ member exclusive Pilates Boom Fuels 72% Surge in Boutique Studio Openings, Data Shows November Theme: Innovation Lab — Powering a New Era in Fitness & Wellness Wellness Rose Launches to Bring At-Home Water Testing, ‘Exposure Health’ to Wellness Finance Fitness & Wellness Startups Have Raised $3.6B This Year — but Not Everyone’s a Winner Longevity Longevity Startups Employ Cutting-Edge Science in a Bid to Redefine Wellness Finance Smart Toilet Startup Throne Lands $10M to Advance Gut Health Platform Featured Stories partnership How One Fitness Operator Tripled Recovery Engagement Metrics One Indiana health club has turned recovery into a habit with Neo Science’s premium wellness technology, driving thousands of sessions and stronger member engagement member exclusive ATN Week in Review: Amid Mid-Market Squeeze, LA Fitness Parent Eyes Luxury Gym Sector As LA Fitness closes some gyms across the country, parent company Fitness International is pouring resources into expanding Club Studio, a higher-priced model Industry News Exec Moves: RockSalt, IMG Academy Boost Ranks Executive moves is ATN’s weekly roundup up of the key industry personnel changes Fashion Burbank’s Killer Fitness Keeps Halloween on the Schedule All Year Inside the Los Angeles-area boutique fitness studio that turned a blood-spattered, ’80s-style workout video into a home for horror fans, gym skeptics and everyone in between member exclusive The Running Boom Is Turning Marathons Into Multimillion-Dollar Brands The upcoming New York City Marathon is valued at $339 million, with other top global races in cities like London, Paris and Chicago seeing similar surges member exclusive Investor Said to Look to Bid on Club Pilates-Owner Xponential A potential offer at the top of the proposed range would represent a premium of 87% based on Xponential’s closing price partnership How Walking Pads Close the Gap Between Movement & Exercise You don’t always have to go on a jog or a run to get some cardio in. You don’t even have to leave your house or apartment now, either. member exclusive Life Time Floats International Expansion Idea After Another Strong Quarter Unfazed by consumer spending jitters, Life Time posted what one analyst called an “unreal” quarter as CEO Bahram Akradi weighed in on pickleball’s growing pains, the prospect the luxury operator expanding overseas and more member exclusive Most GLP-1 Users Gain Weight After Stopping Treatment — They’re Not Happy About It A recent survey found that patient satisfaction with GLP-1 treatment dropped significantly once off the medications, with a high likelihood of regaining weight. Experts point to maintaining treatment and exercising as key preventive factors Industry News Crunch Fitness Hits 600 Gyms Worldwide as Franchisees Push Growth The low-price gym giant now serves more than 4.5 million members globally, with annual gym openings increasing nearly 200% over the past four years Tech Burn Boot Camp Launches Personalized Fitness Platform With AI, Wearable Integration The new experience folds into Burn’s existing app, creating a wearable-friendly hub that lets members track workouts, nutrition and progress toward goals member exclusive ATN Insights: How to Maximize ‘The Other 23 Hours’ The gym may only get an hour of a member’s day, but fitness operators have 23 more hours to build the community, connection and habits that keep them coming back. Daily Newsletter Stay Competitive, Stay Informed. Your Daily Edge in Just 5 Minutes! 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Email Email *Subscribe CEO Corner member exclusive CEO Corner: WaterOuai!’s Holly Thaggard on the Rise of ‘Clean Packaging’ in CPG Tech CEO Corner: Enhance’s Tarek Mounir on Changing the Personal Training Game member exclusive CEO Corner: Balanced Body’s Ken Endelman on Building a Pilates Empire member exclusive CEO Corner: Cure’s Lauren Picasso on Challenging the Status Quo in the Sports Drink Market Data & Insights member exclusive Pilates Boom Fuels 72% Surge in Boutique Studio Openings, Data Shows member exclusive The Running Boom Is Turning Marathons Into Multimillion-Dollar Brands member exclusive Most GLP-1 Users Gain Weight After Stopping Treatment — They’re Not Happy About It member exclusive Americans Want to Exercise More, but Cost Concerns Are Shaping How Much They’ll Spend Franchise Corner member exclusive How Big-Box Gyms Are Building for the Future partnership How Idolem Grows Together With Its Tech Partner, bsport member exclusive Inside the YMCA’s Successful Recovery Rollout member exclusive ATN Insights: Pilates Needs to ‘Own the First 30’ Reviews Reviews Is This the Best Weighted Vest for Hyrox? We Tested Omorpho’s G-Vest Icon Reviews I Tried Run Commuting and Found the Best Gear After Hundreds of Miles of Testing Reviews AlterMe’s Revamped Smart Ring & Training Plans Now Start at $499 – How Does It Compare to Oura? Reviews Kineon’s Move+ Stands Out For Its Laser & Red Light Combo for Pain Relief – Is It Worth Buying On Sale? Videos Fitness Adam Shane of Yoga Joint Joins the Disrupt by Athletech News Podcast Fitness Phillip Mills of Les Mills Talks the Power of Community Wellness Erik Jivmark of Sleep Cycle Talks the Benefits of Good Data Wellness Andy Dunn of JK America Joins the Disrupt by Athletech News Podcast
