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Alpha Fit club new offerings

Alpha Fit Club’s New Strength & Cardio Classes Are a Brand Statement

Alpha Strength and Alpha Flight reflect Alpha Fit Club’s strategy to meet evolving member goals from heavier lifts to long-distance runs

I Tried Dexcom’s Stelo, a Glucose Biosensor, for 30 Days. Here’s What I Learned

ATN reviews Stelo, Dexcom’s first over-the-counter CGM that brings real-time glucose tracking to the wellness mainstream.

The Best Travel-Friendly Activewear for Men

Whether you’re flying, driving or cruising, we’ve rounded up the best men’s activewear to keep you comfortable and stylish while traveling.

Barry’s Opens 100th Studio With Wall Street Debut, Marking Major Milestone

Barry’s now has 100 locations across 19 countries as it accelerates U.S. and international expansion following an investment from Princeton Equity Group.

Nofar Method Launches ‘Mens-Only’ Pilates Class To Drive Male Interest in Surging Modality

Nofar Hagag is introducing a male-focused entry point to Pilates, reframing the workout around performance, injury prevention and strength.

gym floor inside the Five Iron Golf Club

Five Iron Golf Adds Private Gym Access to Rockefeller Center Location

Five Iron Golf is challenging what a fitness space can look like, opening a new members-only gym and wellness center in its Rockefeller Center location.

Noom - 2026

How Noom’s GLP-1 Programs Are Designed for Long-Term Health

The psychology-based platform’s new Microdose GLP-1Rx Program is affordable and is designed to be easy on your body.

Bon Charge blanket

How Bon Charge Is Winning Over a Generation That Questions Everything

With science-backed technology, portable design and frictionless integration, Bon Charge aligns with younger wellness consumers

exterior shot of a Planet Fitness gym

ATN Week in Review: Low-Price Fitness Is Winning More Than Ever Before

As Americans tighten their wallets amid economic concerns, they’re strongly embracing budget-friendly gyms like Planet Fitness.

overweight man and woman do yoga together

Hims & Hers Goes Global While GLP-1 Drama Plays Out at Home

Hims & Hers is planting its flag in new overseas markets; on U.S. soil, it’s navigating a GLP-1s fight against Big Pharma’s branded blockbusters.

Lewis Hamilton wearing a Ferrari hat

Whoop Is Making a Big Pro Sports Push

Whoop partners with Scuderia Ferrari HP and Al Nassr as the wearable race heats up, from Formula 1 to global football.

Outodoor Voices x Sam's Club Dresses and Leggings

Relaunched Label Outdoor Voices’ Affordable New Activewear Collab Includes $17 Leggings

Now back under founder Ty Haney, the colorful label has teamed with the members-only warehouse retailer on an exclusive spring line for the whole family.

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