World Fitness Bodies Urge Physical Activity in GLP‑1 Era
The top fitness industry trade organizations in the U.S., U.K. and Australia, among others, say GLP‑1s must be embedded in integrated care models that prioritize exercise and nutrition.
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Companies Are Getting Corporate Wellness All Wrong, Expert Says — Here’s One Solution
Employee wellness is about much more than having healthy snacks in the office, argues executive and athlete performance coach Sam Neame.
The Best Fitness & Wellness Deals at Amazon’s Big Spring Sale, from Nike Shoes to Gary Brecka’s Favorite Hydrogen Tablets
We’ve rounded up the best Amazon Big Spring Sale deals on fitness gear, activewear, recovery tech, wearables, supplements & wellness essentials.
Planet Fitness Taps UConn Star Azzi Fudd in New Recovery Campaign
With March Madness underway, Planet Fitness has brought in Fudd to promote its push to offer more recovery amenities at its gyms.
C4 Pushes Global Basketball Strategy as Energy Drink Market Heats Up
C4 Energy is going all-in on basketball, signing deals with the Lakers, Canada Basketball and NBA Europe, and tapping Knicks guard Josh Hart.
The Edge Fitness Clubs Invests in Trainer Growth Through Inspire360
The Edge Fitness Clubs is giving its staff access to certifications, workshops and AI-powered tools through Inspire360.
Investment Outlook: What’s Winning in Health, Wellness & Longevity
Jamie Weeks breaks down which wellness concepts are getting investment and why, including the rise of Pilates and the emerging fields of brain health and unplugging.
Les Mills Brings Its Group Workouts to an AI Fitness App
Les Mills is bringing its iconic group fitness classes to Zing Coach’s AI-powered fitness app in a bold move.
Hip-Hop Is the World’s Most Popular Workout Music, Report Finds
A new analysis of Spotify workout playlists found that hip-hop and rap artists dominated users’ listening habits when exercising.
Active Life Wants Personal Trainers To Cure Chronic Pain, Not Work Around It
An Active Life certification costs thousands of dollars and requires an exhaustive education, but founder Sean Pastuch argues it’s worth it.
The Next Race in Wearable Tech Is for Your Brain
Neurotech startups think your brain deserves a wearable, too. Investors are on board, investing in brands including Mave, Neurable and Somnee.
Herbalife Acquires Supplement Maker Bioniq in Deal Worth Up to $150M
Bioniq has sold its assets to Herbalife, bringing the personalized supplement maker under the umbrella of the global multi-level marketing giant.
Tom Brady-Backed eMed Raises $200M, Hits $2B Valuation
eMed, which named Brady as its chief wellness officer earlier this year, offers GLP-1s, at-home blood testing and clinical consultations.
