member exclusive ATN Week in Review: Oura’s IPO Delay Is a Big Deal for Fitness & Wellness The entire fitness and wellness industry has a vested interest in Oura succeeding as a publicly traded company — if and when its long-anticipated IPO becomes a reality member exclusive Vasa Fitness Puts Inclusive Strength Training at Center of New Brand Platform, Club Build-Outs partnership Powering Women’s Health: Optimization & Innovation with Garmin member exclusive The Next Fitness Hotspots Might Not Be Where You Think Fitness Thinking of Selling Peptides at Your Gym? Here’s What to Consider Fitness LA Fitness Is Quietly Leading the Gym Sector’s Pilates Race member exclusive Tremble, a South Florida Luxury Pilates Concept, Looks to Expand Across Europe Latest News member exclusive Shoppers Want ‘Healthy’ Products Almost as Much as Low Prices, Data Shows Industry News Pure Barre Makes Play for Younger Fitness Consumers Fitness Gold’s Gym, NASM Strike Personal Training Partnership Fitness GymNation to Open in Thailand, Plans 20+ Locations Fitness Hyrox Pushes Deeper Into Gyms With New Digital Training Platform Fitness RUN X Launches Online Club Finder By the Numbers In Partnership with InsideTracker 93% of American adults are struggling metabolically. They can train five days a week and never see a disease building underneath — unless you help them see it. Find out why the difference lives in their biology, not their mirror. Learn more. Product Spotlight In Partnership with Precor Precor now exclusively carries the Glutebuilder® Selectorized line: the Pendulum Kickback, Kneeling Glute Isolator, 3D Multi-Abductor Pro, and Hip Thrust Elite, each engineered for controlled movement and proper joint alignment in a compact footprint. Learn more. Reports 2026 Wellness, Recovery & Longevity Report Wellness, recovery and longevity are no longer optional add-ons for fitness and health-focused businesses. From integrated recovery spaces… Download Report Technology and Innovation Outlook Report 2026 Technology is no longer a future consideration for fitness and wellness operators. From artificial intelligence and connected fitness to… Download Report 2026 State of the Industry Report: Trends Shaping the Future of Fitness & Wellness The fitness and wellness industry is growing as consumers invest more time, money and attention into their health than ever… Download Report Health Tech Revolution Report 2025: Inside the Future of Personalized Fitness & Wellness Health tech isn’t sitting on the sidelines of fitness and wellness anymore — it’s becoming the operating… Download Report Member Exclusive: ATN Pro member exclusive Shoppers Want ‘Healthy’ Products Almost as Much as Low Prices, Data Shows member exclusive ATN Week in Review: Oura’s IPO Delay Is a Big Deal for Fitness & Wellness member exclusive Vasa Fitness Puts Inclusive Strength Training at Center of New Brand Platform, Club Build-Outs member exclusive The Next Fitness Hotspots Might Not Be Where You Think September Theme: Must-Have Tools for Fitness Businesses partnership When the Back Office Becomes the Growth Engine Tech Playlist Launches Custom Website Builder for Fitness & Wellness Operators partnership How Keepme Helped Club4 Increase Sales Without Expanding its Team Tech ABC Fitness Acquires Agentic AI Platform Used by Gold’s Gym, UFC Gym Featured Stories partnership How Merach Is Rethinking Fitness Equipment for Apartments & Smaller Spaces Merach is designing equipment around shrinking living spaces and changing routines without compromising the workout experience Wellness Orangetheory, Beachbody Vets Launch ‘Intentional Rest’ Wellness Studio Jamie Weeks’ Founders Row and Beachbody co-founder Jon Congdon are launching better.states, a phone-free daydream studio built around meditation, sensory immersion and brain health member exclusive ‘Always Stressed About Money’: Inside the Challenging, Rewarding Life of a Fitness Instructor Fitness instructors spoke to ATN about the grueling and relentless — but also rewarding — hustle behind making a stable living teaching classes and training clients partnership Fitness Has Monetized Experience. Can It Monetize Outcomes? As consumers and healthcare buyers demand demonstrated results, fitness operators have an opportunity to turn measurable outcomes into a new revenue stream. partnership The 600 Square Feet That Cost $137,000 in Enterprise Value SABRE, a boutique real estate advisory firm, identifies what brands need to prioritize when elevating their spaces partnership The Business Case for Taking Your Fitness Community on the Road Fit4Travel helps gyms and studios transform travel into stronger member relationships, greater loyalty and an additional revenue stream Industry News CorePower Yoga Plans 20+ New Studios in Key Markets Across US Now under new leadership, the yoga giant is expanding in New York, Miami, Nashville and Southern California while entering new markets including Long Island and New Jersey Fashion Bandit Makes Big Push for Europe’s Running Market The cult-favorite NYC-based running brand known for its trendy apparel is expanding its footprint with a new Barcelona location, its first in Europe Industry News Barry’s Debuts Mobile Studio Concept, Taps Abercrombie for Workout Collection The boutique fitness giant will debut its portable Run x Lift studio at Austin City Limits alongside a new activewear collection with Abercrombie’s YPB Longevity How Yankees Legend CC Sabathia Is Prioritizing Health & Longevity in Retirement Hall of Fame pitcher CC Sabathia spoke about how nearly suffering a heart attack prompted him to place more attention on his diet and other aspects of long-term health Finance NRG Gyms Secures $25M to Fuel UK Expansion The gym operator plans to grow from 13 to 20 locations over the next two years, part of HSBC UK’s continued backing of NRG Fitness REVL Training, APAC’s Fastest-Growing Fitness Franchise, Sets Sights on US Expansion The Australian strength and conditioning franchise is seeking U.S. partners as it looks to grow beyond its six existing markets. 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Get the Daily Email Trusted by 100k+ Fitness, Wellness & Health Executives. atn newsletter signupPlease enable JavaScript in your browser to complete this form.Email *Subscribe CEO Corner member exclusive CEO Corner: WaterOuai!’s Holly Thaggard on the Rise of ‘Clean Packaging’ in CPG Tech CEO Corner: Enhance’s Tarek Mounir on Changing the Personal Training Game member exclusive CEO Corner: Balanced Body’s Ken Endelman on Building a Pilates Empire member exclusive CEO Corner: Cure’s Lauren Picasso on Challenging the Status Quo in the Sports Drink Market Data & Insights member exclusive Shoppers Want ‘Healthy’ Products Almost as Much as Low Prices, Data Shows member exclusive US Padel Adoption Is Growing Fast, Data Shows member exclusive Fitness Operators Report Revenue Growth Worldwide, Even as Costs Rise member exclusive As Gyms Bulk Up on Spa-Like Amenities, Wellness Studios Maintain Big Ambitions Franchise Corner partnership How Idolem Grows Together With Its Tech Partner, bsport member exclusive Inside the YMCA’s Successful Recovery Rollout member exclusive ATN Insights: Pilates Needs to ‘Own the First 30’ Fitness Is Performance-Based Pay a Better Way to Compensate Coaches? Reviews Reviews Is This the Best Weighted Vest for Hyrox? We Tested Omorpho’s G-Vest Icon Reviews I Tried Run Commuting and Found the Best Gear After Hundreds of Miles of Testing Reviews AlterMe’s Revamped Smart Ring & Training Plans Now Start at $499 – How Does It Compare to Oura? Reviews Kineon’s Move+ Stands Out For Its Laser & Red Light Combo for Pain Relief – Is It Worth Buying On Sale? Videos Fitness Phillip Mills of Les Mills Talks the Power of Community Wellness Erik Jivmark of Sleep Cycle Talks the Benefits of Good Data Wellness Andy Dunn of JK America Joins the Disrupt by Athletech News Podcast Fitness Andy Peat of Fitness On Demand Joins the Disrupt by Athletech News Podcast