ATN Week in Review: The Case for Women’s-Only Gyms
A new women’s-only strength training studio in Brooklyn could be the first of many female-focused gym concepts to come.
HFA 2026: These Products Took Over the Show Floor
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The average fitness studio directly fills only 37% of their total capacity, leaving a massive untapped opportunity for growth. See how businesses are turning empty spots into incremental revenue.
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ATN Week in Review: The Case for Women’s-Only Gyms
HFA 2026: These Products Took Over the Show Floor
The HVLP 3.0 Era Is Here, Top Gym Operators Say
HFA Show 2026: The Fitness Industry Is Getting Smarter
March Theme: Build a Better Facility
Featured Stories
The Missing Link in Performance? It Might Be Your Mouth
As experts connect oral health to inflammation, breathing and recovery, Bon Charge is using everyday habits like brushing to deliver results
The Best Fitness & Wellness Deals at Amazon’s Big Spring Sale, from Nike Shoes to Gary Brecka’s Favorite Hydrogen Tablets
We’ve rounded up the best Amazon Big Spring Sale deals on fitness gear, activewear, recovery tech, wearables, supplements & wellness essentials.
Luxury Wellness Has Entered a New Holistic, Outcomes-Oriented Phase
What global luxury resorts are getting right as wellness moves from indulgence to infrastructure. Indulgent experiences and elevated amenities no
Fabletics Expands Into Denim as Activewear, Lifestyle Lines Blur
Fabletics is betting that consumers will want jeans that function and feel more like their activewear than traditional clothing.
BODi’s P90X Launches Supplement Line
BODi has launched a P90X-branded supplement line featuring five products built around a proprietary ingredient blend.
US Consumers To Spend More on Wellness, Cut Back Elsewhere
Health and wellness was the only category in which consumers planned to increase their spending in 2026, according to data from CivicScience.
Wellness Shot Brand So Good So You Gets PE Investment
Bansk Group has agreed to acquire a majority stake in So Good So You, a leading wellness shot brand in the U.S.
Americans Want More Regulation of Ultra-Processed Foods, Survey Finds
Most Americans now believe ultra-processed foods are engineered to keep them hooked, and nearly half want them regulated, Lifesum found.
Forget the Rack — Activewear’s Hottest Sales Floor Is Becoming a Livestream
As livestream commerce gains ground in the U.S., one platform reports that its athleisure sales have climbed nearly 30% in six months.
10X Health Taps Life Time Veteran Jeff Zwiefel as New President
10X Health has named former Life Time exec Jeff Zwiefel as its new president and COO as it eyes expansion for its longevity clinics.
Fitstop Launches Global Fitness Competition Coming to Top Cities
Boutique operator Fitstop is expanding beyond the studio with Global Games, leaning into the boom of Hyrox-style competitive fitness events.
Top Pilates Brands Are Shining While Average Studios Slip
Exclusive benchmarking data on the hot Pilates modality shows what’s giving leaders in the field a leg up on member retention.
