DISRUPT by Athletech News
DISRUPT by Athletech News - Hosted by Edward Hertzman
Andy Dunn joins the show to discuss the next phase of wellness, where adoption is assumed and how execution drives growth

In this latest episode of Disrupt by Athletech News, JK America executive director of sales Andy Dunn joins ATN founder and CEO Edward Hertzman to look at how wellness has evolved and what its future might look like. The two take a deep dive into the “why” and “how” in the sector, while also highlighting service and operation efficiency as key differentiators.

Dunn and Hertzman also include a few takeaways from the latest wearable reports, explain why education is king and share what they think wellness and recovery will look like specifically in the next 3-5 years.

Listen to this episode of Disrupt for more on:

  • Shifts in the consumer’s and operator’s perception of wellness
  • The monetization conversation in recovery
  • What still stands out amid the saturation

Key Talking Points

  • (0:00 – 2:25) Introduction
  • (2:25 – 5:02) Democratization of wellness
  • (5:02 – 10:38) Where innovation is happening today
  • (10:38 – 13:17) Wellness as an indirect revenue driver
  • (13:17 – 19:09) JK America’s point of difference
  • (19:09 – 23:16) Wellness’ unique labor dynamic
  • (23:16 – 31:54) If You Build It, They Will Not Come
  • (31:54 – 35:12) The wellness and recovery crystal ball
  • (35:12 – 37:41) Rapid fire questions
Tags: