Equipment

Bo Barber of Ecore International with Athletech News

As Workouts Get Harder, Gym Floors Need to Get Smarter

Bo Barber of Ecore International explains how functional training, and recovery modalities are pushing traditional flooring past its limits—and what […]

Eleiko

Build a Smarter Strength Zone

Maximize Space, Increase Versatility, and Future-Proof Your Floor Plan Strength training is no longer a niche offering — it’s a […]

Precor

The Glute Zone Guide: Your Cheat Sheet for Member Engagement 

By creating blueprints for dedicated glute workouts, Precor is handing gym owners a powerful tool for designing specialized strength training […]

The Carry vest

Weighted Vests Are Being Redesigned for Women—How The Carry Is Shaping a New Era of Fitness

Built with premium materials and adjustable weight, The Carry Vest delivers on what hundreds of women say the industry has overlooked

Technogym

Personalization Powers Technogym’s Results-driven Programs

From gyms to hotels, the supplier leverages AI to empower users to reach their individual goals and owners and operators […]

TRX Push-it

TRX Leverages Inclusive Design To Elevate Strength Training Staples

TRX’s new batch of tools upgrade time-tested movements to match modern needs around comfort and accessibility

Skelcore

Skelcore and the Future of Fitness Spaces: Redefining Gyms, Hospitality and Wellness Tourism

Premium design. Smaller footprints. Retro innovation. Skelcore helps operators turn industry shifts into growth strategies built for ROI and retention. […]

Freemotion pilates

Pilates and the 2026 Equipment Forecast: The Rise of Intelligent, Integrated Movement

Once a boutique niche, Pilates is now influencing a sweeping industry transformation. iFIT and Freemotion are ushering in the change

Concept2 skierg

How Concept2 Innovates Durable Design

Through meticulous testing, open-access maintenance and relentless iteration, Concept2 builds on each success, producing machines that endure.

Peloton Bikes at the new University of Texas gym

Why Peloton Sees a Bigger Opportunity Than the Home Gym

Peloton's new white paper makes the case for wellness real estate as it grows its footprint across hotels, residential buildings and campuses.