Success takes the right partner and strong systems.
ATN's Franchise Lens shares the keys to preparing for franchise success.
On a quest to reach 400 clubs in five years, Workout Anytime is expanding by acquiring existing gyms. CEO Jerry Pugh says the brand takes special steps to make members of acquired clubs feel welcome under new branding
Retro Fitness, Crunch Fitness, LA Fitness and 24 Hour Fitness are among the gym brands bringing members and first responders together in remembrance
The 72-location HVLP gym operator will bring Hyrox training to 10 of its clubs to start, with further expansion planned
The storied gym operator is launching an app that will eventually offer coaching to non-members — an early move under new sole CEO Brad Reynolds
The low-price gym giant, which has struggled to maintain its spot as top dog in the HVLP category it helped pioneer, is rolling out a refreshed look and app redesign
Planet Fitness, the HVLP gym operator least associated with boutique frills, is entering the global Pilates race through a partnership with Your Reformer
In the age of the $12 Erewhon water, some fitness operators are making a new case: the fanciest thing you can do to water is filter it to perfection
The European operator is expanding into its fourth country with Arkhe as Dubai and the wider Middle East attract growing investment from global fitness brands
The Josh Harris-backed fitness operator now has five Alabama locations open or in development as it continues growing across the Southeast
The Dubai-based company, which already works with U.S. operators including Crunch Fitness and UFC Gym, has big plans for the American gym market
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