Success takes the right partner and strong systems.
ATN's Franchise Lens shares the keys to preparing for franchise success.
Gym visits dipped very slightly in Q2 2026, marking the industry's first year-over-year slowdown since the post-pandemic boom. But a June rebound hints at strong momentum heading into the second half of the year
The 18,000-square-foot location will feature boutique fitness studios across multiple modalities, along with what Sweat and Tonic is calling Toronto’s “first high-capacity group strength training studio”
In an exclusive interview, Geisler speaks with ATN about his exit from Xponential, his decision to create Sequel Brands and what's next for the fitness and wellness franchisor
The Texas-based reformer Pilates franchise is entering New Hampshire, growing in North Carolina and adding three studios in San Antonio as it targets 30 openings this year
Dubbed “Podium,” the new series lets BFT franchisees keep 100% of ticket sales while giving current members a new reason to stay and prospective new members a way to become acquainted with the boutique fitness brand
The Jennifer Aniston-affiliated boutique fitness brand continues to expand across the U.S., opening new studios in Seattle and Portland while signing franchise agreements in Pittsburgh and Albuquerque
Chequan Lewis, a former Pizza Hut exec, was promoted to Crunch's CEO role last month. He spoke with ATN about what's coming next, including international growth and a bigger push into boutique-style classes and recovery offerings
Dan Lynn, a former C-Suite exec for a restaurant conglomerate, replaces Niki Leondakis, who is retiring from yoga studio giant CorePower.
The Lagree Fitness founder has sued St. Petersburg's Studio Physique, alleging the studio swapped patented Megaformers for knockoff versions.
The new wellness buyer is a woman, and she has South Florida developers trading oversized gyms for reformer Pilates rooms and intentional movement spaces.
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