Playlist, EGYM Close $7.5B Merger, Forming Fitness Tech Giant
The deal, announced earlier this year, sees EGYM become a subsidiary of Playlist, joining platforms including ClassPass and Mindbody.
Strong Pilates To Open Studios in Maryland, Virginia in Latest US Expansion
Strong Pilates continues to push into the U.S. market, announcing plans to bring eight studios to the Mid-Atlantic just a month after making its California debut.
Fitnessmith Lands East Coast Deal for Centr x Hyrox Training Centers
Fitnessmith has been named the exclusive U.S. East Coast commercial partner for Centr x Hyrox official product lines.
Life Fitness, Merrithew Strike Exclusive Pilates Distribution Deal
The new partnership makes Life Fitness / Hammer Strength the sole distributor of Merrithew’s Pilates equipment in the U.S.
Villa Sport Deepens Houston Push With Memorial Athletic Club Acquisition
Villa Sport now operates four health clubs and fitness facilities in Houston and 19 overall, with a significant presence in the western U.S.
FitGrid, Studio Grow Bring New Competitive Intelligence Tools to Boutique Fitness
Studio Grow will adopt FitGrid as its core comparative intelligence layer, giving its team access to standardized metrics and cross-booking-platform benchmarks.
CityPickle Opens Flagship Location, Corporate HQ in Times Square
CityPickle has opened its long-anticipated Times Square flagship inside the historic Paramount Building at 1501 Broadway.
Strong Pilates Enters California With WeHo Studio Amid US Expansion Push
Strong Pilates has officially entered the California market, opening its first Golden State studio in West Hollywood.
ISSA To Host Global Virtual Summit Featuring Education, Career Development
The ISSA Global Summit will feature live educational sessions, expert-led pre-conference workshops, and a hiring and career event.
Inspire360 Launches Inspire360 Club, Aiming to Modernize Fitness Instructor Education
Inspire360 Club brings together courses, certifications and continuing education under one tech-forward platform.
