Vaura Pilates is expanding its international footprint, opening its first studio in Indonesia as the reformer Pilates concept reaches 10 locations worldwide.
The Minnesota-based Discover Strength now operates 41 studios across 15 states, with multi-unit franchisees driving much of its recent growth.
JetSet Pilates has surpassed 400 franchise territories sold, with its newest expansion including a three-unit deal to enter Las Vegas.
The women’s-only lifting concept, co-founded by SculptHouse founder Katherine Mason and Nike trainer Betina Gozo Shimonek, will debut in Dallas in September.
The platform is launching with 54 development territories across Bodyrok, Bunda and Sweat440.
Pure Barre brought together 7,000 participants both in-person and virtually, including an NYC event, to celebrate its 25th anniversary.
SotoMethod, a popular on-demand workout, is steadily growing its brick-and-mortar footprint, adding a Dallas location to its two NYC studios
InLife Wellness, which already has 60 studios, joins a wave of Australian Pilates-focused brands chasing the U.S. market
The first visit to a workout class is often a blur of logistics: finding the locker room, grabbing weights, learning the flow. It rarely gives a good read on why a brand retains clients long-term. I usually test wearables and fitness products for months before judging them, so for Aarmy, I did the same: I...
Kourtney Kardashian’s supplement brand Lemme has partnered with fitness chain Solidcore for the launch of new creatine gummy flavors.
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