Fitness Business ‘There’s Always a Scoreboard in Life’: Anthony Geisler Reflects on Sequel Brands’ 1-Year Anniversary Josh Liberatore July 22, 2026 Share on Facebook Share on Twitter Share via Email Anthony Geisler at the ATN Innovation Summit 2026 (credit: Kate Jones Photo) In an exclusive interview, Geisler speaks with ATN about his exit from Xponential, his decision to create Sequel Brands and what’s next for the fitness… Membership Required This article is for ATN Pro members only. ATN Pro members get: Unlimited access to Athletech News articles Exclusive access to ATN Pro-level reporting Discounts to ATN the Innovation Summit VIP access to community events Exclusive email newsletters Subscribe Now Already a member? Log in Already a member? Log in here Tags: Anthony Geisler ATN Pro Boutique Fitness CEO Corner Fitness Franchise Pilates Addiction Sequel Brands Ultimate Longevity Center Xponential Fitness