How is Longevity Reshaping the Fitness Business?
The trends and business models creating new opportunities across wellness and recovery.
With Americans vacationing in greater numbers, Crunch Fitness has launched a special travel workout series on Crunch+, its digital platform.
Diversifying is a smart strategy for fitness and wellness businesses, but expanding isn’t without its potential pitfalls.
While most of the fitness industry vies for the attention of younger consumers, Tonal is making a play for those in their Golden Years.
The deal puts 63 health clubs under the In-Shape Family Fitness umbrella throughout the Golden State.
If you’re a fitness coach who wants more clients, casting too wide a net is a recipe for failure. Instead, opt for a more targeted approach.
Hydrow, a connected fitness rowing brand, has named Craig Tello as chief experience officer and elevated Diana Cino to chief marketing officer.
Pvolve, a fast-growing functional fitness brand, is looking to open 250 studios by 2025 across the U.S., U.K. and Canada.
BODi, formerly Beachbody, has unveiled a new "Growth Game Plan," which rewards high-performing network sales partners.
The luxury club operator is engaging members with an exclusive month-long challenge to build six proven wellness habits.
Athletech News' inaugural video series features key conversations with founders, CEOs and execs from the most successful brands in our space.
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