Where Will Blue Apron Be in 5 Years?
The meal kit company could run out of cash before it ever turns a profit. Blue Apron (NYSE:APRN) burned a […]
Under Armour Looking to Sell MyFitnessPal App
Under Armour is looking to sell the app, which it bought in 2015 for around $475 million. Under Armour is […]
Zumba Fitness Adapts to Coronavirus With New Class Formats, Technology
“As soon as the pandemic hit, we challenged our entire tech team to start developing solutions for our instructors to […]
Peloton Launches on the Roku Platform to Bring the Industry Leading Interactive Fitness Platform to Roku Users
Roku Customers in the U.S. Can Now Enjoy Peloton’s Best-in-Class Fitness Classes from Comfort of Their Homes –Roku, Inc. (NASDAQ: […]
Polar Launches Budget Fitness Tracker for Everyday Workouts
Polar has released a new beginner-friendly fitness tracker, the Polar Unite, designed with new users in mind – particularly if […]
How Home Technology is Transforming Wellness and Fitness
One company that has benefitted from the lockdown home workout trend is FitnessAI, who has created an app that uses […]
Do You Really Want Google to Have Your Personal Fitness Data?
If you’re concerned about the pervasive role in daily life of technology companies such as Alphabet Inc.’s Google, then its […]
Best Buy’s pivot to virtual fitness during COVID yields results, more engagement
The coronavirus outbreak has forced corporate wellness programs to go digital–and the results have been positive. Like many other corporate […]
VR Fitness Is Exercise Without Effort, According To Science
Last night I flew on a winged horse in a magical land, piloted a helicopter through a peril-filled river canyon, […]
Running Footwear Regains its Stride and Experiences Five Consecutive Weeks of Year-over-Year Sales Growth
The U.S. performance running market has turned a corner during the COVID-19 pandemic. Dollar sales rebounded in mid-May and in […]