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Fitness

Pvolve Inks Franchise Deal in Austin, Expands in NYC

The functional fitness brand continues to grow across the U.S. and beyond as it plots the opening of 250 studios by 2025.

Courtney Rehfeldt • Nov 15 2023
Fitness

CEO Corner: Bill McMenamy on Rebuilding New York Sports Club

Under McMenamy's watch, New York Sports Club has embarked on a full-scale rebrand, which includes changing the name of many of its locations.

Josh Liberatore • Nov 15 2023
Fitness

ACE Tackles Fitness Industry Skills Gap With Career Starter Course 

The ACE Career Starter Course empowers aspiring fitness professionals with essential and practical knowledge.

Joy Keller • Nov 15 2023
woman works out on a BowFlex elliptical
Finance

BowFlex Lowers Revenue Forecast Amid Retail Challenges

Washington-based fitness equipment maker BowFlex, formerly known as Nautilus, has reported its unaudited Q2 2024 earnings, painting a rather grim picture and lowered full-year fiscal 2024 guidance. The fitness maker now expects full-year net revenue to be in the range of $215 million to $240 million, compared to previous guidance of a range of $270...

Courtney Rehfeldt • Nov 14 2023
Fitness

Fitness Founders Say Virtual, In-Person Training Can Coexist

The founders of Wrkout, FlexIt and Future believe the rise of virtual personal training isn’t a threat to in-person coaching but a boon to the industry.

Joy Keller • Nov 14 2023
Fitness

Anytime Fitness CEO Sees ‘Global’ Opportunity With Apple Deal

Anytime Fitness CEO Chuck Runyon speaks about mastering member engagement and the brand's groundbreaking partnership with Apple Fitness.

Courtney Rehfeldt • Nov 14 2023
Fitness

Life Fitness Uses Advanced Biometrics in New Cardio Machines

The Symbio collection from Life Fitness includes a treadmill, cross-trainer, upright bike and recumbent bike.

Elizabeth Ostertag • Nov 14 2023
partnership

How BODY20 Became the Top EMS Fitness Franchise

BODY20 has nearly 300 franchise locations sold as business owners and fitness enthusiasts take to the benefits of electrical-muscle stimulation workouts.

Athletech Studios • Nov 13 2023
Fitness

How V Shred Is Helping Thousands of People Lose Weight Fast

The popular fitness program now has thousands of reviews and uses a unique approach to weight loss.

Tom White • Nov 13 2023
Wellness

Centr, Chris Hemsworth Want To Change the Way People Sleep

Centr’s new audio series, “Power Sleep with Chris Hemsworth,” is all about unlocking new health goals through rest and recovery.

Elizabeth Ostertag • Nov 13 2023
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Athletech News provides comprehensive media coverage of the most impactful news and trends shaping the fitness and wellness sector. Our newsletter and website cover emerging fitness technology, brick and mortar gyms, wellness trends, new fitness formats and the industry’s economic outlook.

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