Fitness Business
The Invisible Edge: How Mindbody Payments Powers Loyalty, Retention & Revenue
Payments integrated into a connected tech ecosystem create a smoother experience for both the client and the brand. In today’s […]
Running Brands See Bright Future for Women’s-Focused Events
Brands including Saucony and Rabbit had a major presence at the second-annual Every Woman’s Marathon, held in Scottsdale, Arizona.
The New Nightlife Is at the Gym — It’s Called ‘Soft Clubbing’
Bay Club, a luxury fitness and wellness operator on the West Coast, is helping alcohol-weary Gen Z-ers find new ways to connect socially.
STRV Is a Key Ally for Fitness Brands Today & Tomorrow
From powering Barry’s to sculpting Arnold’s The Pump, STRV is shaping the exciting future of the fitness industry
ATN Week in Review: Does Trump Care About the Fitness Industry?
This week, we explore the possibility of the Trump Administration expanding Medicare coverage to include exercise.
How Modern Payments Are Reshaping Member Retention
Billing failures are driving retention losses, but Daxko’s payment tools help fitness operators modernize systems, reduce churn and deliver seamless […]
CEO Corner: BODi’s Carl Daikeler on the Future of At-Home Fitness
Carl Daikeler discusses his company's recent name change and gives his take on why quality fitness content matters more than ever in the AI era.
Building Connection, One City at a Time: What We Learned from ‘She Built This’
Julie Sippy of Xplor Mariana Tek shares the takeaways that resonated most with her from the company’s women in leadership events.
Big-Box Gyms Are Creating Their Own Boutique Fitness Classes
Can gyms really re-create the intimate, high-energy studio feel inside of a large club and thus take market share away from boutiques?
How Xtreme Fitness Gyms Laid the Foundation for Sustainable Hypergrowth
The franchisor credits ABC Fitness’ management platform with supplying the back-office infrastructure it needs to maintain quality and consistency at […]
