Fitness Business Why the Fitness Industry Is Taking the Hamptons Seriously for Brand Growth Elizabeth Ostertag September 3, 2026 Share on Facebook Share on Twitter Share via Email credit: Post House The Hamptons has evolved from a mere summer stop for gyms and studios into a serious player, with some operators building permanent locations and others… Membership Required This article is for ATN Pro members only. ATN Pro members get: Unlimited access to Athletech News articles Exclusive access to ATN Pro-level reporting Discounts to ATN the Innovation Summit VIP access to community events Exclusive email newsletters Subscribe Now Already a member? Log in Already a member? Log in here Tags: Activewear ATN Pro Boutique Fitness Hamptons