Algorithm changes fast. Staying ahead takes the right insight.
Join Meta an ATN Pro member call breaking down what's trending in fitness & wellness.
If you want the option to sell your gym one day, start planning for it long before you’re ready to walk away
Hyrox has become impossible to ignore. And for CrossFit and functional fitness gym owners, it raises a timely question: Should I get on board?
Client churn is a "silent killer" at many facilities. Here's what you need to know to tackle it head on.
The unfortunate reality is, in this model, the gym needs an unrealistic, or unviable number of members in order to generate significant profit.
The argument for performance-based pay isn’t really about paying coaches more. It’s about aligning incentives so that the client, the coach, and the business all benefit from the same outcome.
In a semi-private training model, clients follow a personalized training program in a small group under the guidance of a coach
While the freebie approach is pervasive it fails to get the job down when it comes to relation ships and retention.
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