Elizabeth Ostertag

About Elizabeth Ostertag

Liz Ostertag is a New York-based journalist covering business, technology, and consumer wellness. Her reporting explores how brands, products, and innovations shape the modern wellness economy, with a focus on e-commerce, product trends, and consumer behavior. Liz frequently reviews fitness and wellness products and writes about developments across connected fitness, health tech, and lifestyle.

She holds a BA in English from Princeton University, a JD from the University of Pennsylvania Carey School of Law, and an MBA from the Wharton School.

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Fired Peloton Instructor Files $2 Million Discrimination Lawsuit Against Company

Peloton instructor Daniel McKenna alleges in the lawsuit that he was 'subject to a hostile work environment' violating NYC Human Rights Law.

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Justin Gelband, A Top Celebrity Fitness Trainer, Launches App

Celebrity trainer Justin Gelband, who has worked with A-listers like Leonardo DiCaprio & Miranda Kerr, speaks exclusively with Athletech News.

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CR Fitness Holdings CEO Tony Scrimale Discusses Post-Pandemic Growth and Future of Industry

CR Fitness Holdings CEO Tony Scrimale speaks with Athletech News about the post-pandemic fitness world, group classes like Zumba, and more.

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Fitness App of the Week: Centr Brings the Training Regime Chris Hemsworth Developed to a Digital Platform

The revamped Centr training is inspired by the workout and nutrition program of Chris Hemsworth to get into shape for the Thor blockbusters.

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Strong New York: A Festival to Bring the Fitness Community Together

Speakers at the Strong New York festival included top celebrity trainers Gunnar Peterson and Don Saladino, wrestler Zion Clark, and...

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Consumers Surveyed Would Prioritize Health and Wellness Spending During a Recession

In the health and wellness spending survey, most said that cutting back on well-being services would cost them more in the long term.

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Barry’s Brings Its Intensity to Lower-Impact Cardio with RIDE, Its Newest Cycling Workout

Barry’s Global CEO Joey Gonzalez spoke exclusively with Athletech News, saying there is no other fitness experience like RIDE at scale.

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F45 Training Receives Unsolicited $385M Bid from Kennedy Lewis Management Seeking to Take it Private

F45 Training is reportedly forming a special committee to review the offer from Kennedy Lewis Investment Management.

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Megan Thee Stallion Launches Mental Health Resources Website

The mental health website by Megan Thee Stallion features links to free therapy organizations, includes includes hotline and text lines, and

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NFL Announces Apple Music as the New Super Bowl Halftime Show Partner

The Apple Music & NFL partnership for the Super Bowl Halftime Show represents the tech giant's commitment to investing in sports.