Liz Ostertag is a New York-based journalist covering business, technology, and consumer wellness. Her reporting explores how brands, products, and innovations shape the modern wellness economy, with a focus on e-commerce, product trends, and consumer behavior. Liz frequently reviews fitness and wellness products and writes about developments across connected fitness, health tech, and lifestyle.
She holds a BA in English from Princeton University, a JD from the University of Pennsylvania Carey School of Law, and an MBA from the Wharton School.
Athletech News speaks with Swerve CEO and Co-Founder Eric Posner about his experience founding and expanding the brand.
Dr. Stephen Liu speaks with ATN about his inspiration for founding Forme, the tech behind the products, & the company’s long-term goals.
Athletech News speaks with P.volve founder Rachel Katzman & lead trainer Maeve McEwen about the fertility treatment series launch.
Athletech News rounds up a preview of the biggest products and concepts at the 2023 CES taking place in Las Vegas, Nevada, on January 5-8.
After surveying over 17,000 Americans in one of the industry's largest studies, Mindbody reveals the five wellness trends to watch in 2023.
Connected fitness startup Forme is working with German-based multinational full-service investment bank Berenberg on the IPO.
Athletech News rounds up the top 25 best holiday fitness gifts of 2022 in this article after testing them out.
Consumers can schedule the fitness tests online at questhealth.com and go to a Quest Diagnostics location to get the tests done.
Here are Athletech News's best red light therapy products for self/skin-care in the best on-the-go, budget, and add-on segments.
With retail shopping stalling and work-from-home continuing, landlords are looking to gyms to make up for the loss.
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