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Fashion

Life Time Makes LSKD its Exclusive Apparel Brand For Women’s Instructors

LSKD, an Australian-owned activewear company, will also provide exclusive merchandise, event experiences and pop-up shops for Life Time.

Courtney Rehfeldt • Jul 21 2023
Tech

Health & Fitness App Market Shows Promise Despite Decline in Downloads

The health and fitness app market generated $1.7 billion in revenue in 2022, an increase of $600 million from 2020.

Courtney Rehfeldt • Jul 21 2023
Finance

Speediance Raises Nearly $10M To Grow Digital Weight Machines

Speediance, a Chinese brand, has created a series of digital resistance machines it says will revolutionize strength training.

Courtney Rehfeldt • Jul 21 2023
Finance

Nobull Eyes IPO After Major Investment From Bodyarmor’s Mike Repole

Mike Repole, the beverage mogul who founded both Glaceau (Vitaminwater) and Bodyarmor, has purchased a majority stake in the fast-growing training apparel and footwear brand Nobull.

Elizabeth Ostertag • Jul 21 2023
Fitness

Coaches Corner With Carl Hardwick: Resistance Training To Maintain Strength & Longevity

We lose 30% of our muscle mass by age 80. To offset that, incorporate this simple approach to resistance training in every program you design.

Carl Hardwick • Jul 21 2023
Reviews

The 25 Best Self-Care Gifts of the Summer for Fitness & Wellness Fanatics

On the hunt for the best self-care gifts? Athletech News rounded up 25 products that will elevate and enhance your life.

Elizabeth Ostertag • Jul 21 2023
Fitness

Chris Hemsworth’s Fitness App Centr Eyes US Centralization of Workforce

The strategic decision will consolidate and connect key Centr roles to its Los Angeles headquarters.

Courtney Shapiro • Jul 20 2023
Fitness

Sweat and Tonic Brings Luxury to Group Fitness With New Toronto Location

The upcoming Sweat and Tonic location boasts over 205 classes per week and features state-of-the-art studios powered by Technogym.

Courtney Rehfeldt • Jul 20 2023
man looks at a digital fitness leaderboard
partnership

EGYM Takes Interactive Fitness to New Heights With Gameday

Using Gameday from EGYM, a club's members can compete against others or themselves while working out, driving motivation.

Courtney Rehfeldt • Jul 20 2023
Tech

The Gamification of Fitness: From Leaderboards to Enchanted Forests

Top fitness companies like Orangetheory and EGYM are using gamification to build community and motivate people to work out with their peers.

Courtney Rehfeldt • Jul 20 2023
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