Algorithm changes fast. Staying ahead takes the right insight.
Join Meta an ATN Pro member call breaking down what's trending in fitness & wellness.
Michael Piercy and The LAB Performance & Sports Science build confidence and skills in clients far beyond physical training.
Whoop recently unveiled an AI-powered tool that uses ChatGPT tech for personalized health and fitness coaching.
Pvolve, the Jennifer Aniston-supported functional fitness brand, will be coming to Spokane, Washingon, in its latest franchse deal.
NEOM Investment Fund now holds 6% of Technogym’s share capital as it commits to being a long-term investor in the Italian fitness brand.
Through a strategic alliance with Marek Health, Alloy Personal Training will offer its clients access to a suite of telehealth services.
Aviron is making big moves in the connected rowing market with the launch of its new lower-cost rower and a retail expansion.
Jay Galluzzo will lead the fast-growing EMS fitness franchise as it projects 100 studios open by the summer of 2024.
Deeply versed in the ever-advancing realm of fitness education, ISSA is helping gyms and studios stay at the forefront of the wellness era.
Hyrox has become a worldwide fitness phenomenon, as gym-goers test themselves in races requiring endurance and functional strength.
As consumers flock to GLP-1s, major fitness industry players like Life Time and Xponential are eager to get in on the weight-loss drug craze.
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