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Fitness

LA Fitness Hires Former Gold’s Gym CEO Adam Zeitsiff

Adam Zeitsiff joins LA Fitness after previous stints as the CEO of Gold’s Gym as well as digital fitness experience provider InteliVideo

Josh Liberatore • May 16 2023
Equinox personal training
Fitness

Equinox to Hire 5,000 Performance Coaches as Members Seek More Personal Training

Equinox is experiencing unprecedented growth in its member community and sees a high demand for personal training.

Courtney Rehfeldt • May 16 2023
an image of clients receiving assisted stretches from StretchLab
Fitness

300 and Counting: How StretchLab Became Xponential’s Next Big Boutique Fitness Brand

StretchLab, an assisted stretching boutique fitness brand, opened 154 studios in 2022 alone and is on pace to top that number in 2023.

Josh Liberatore • May 16 2023
Power Plate REV
Fitness

Power Plate Unveils New REV Exercise Bike, Partnership With Life Time

In addition to its REV bike, Power Plate is bringing its vibration technology to Life Time clubs nationwide in a new pickleball sponsorship.

Elizabeth Ostertag • May 16 2023
Merrithew music
Fitness

Merrithew Takes the Guesswork Out of Fitness Playlists With New Music Collection

Merrithew Music tracks can be used for all fitness modalities and provide musical cues to signal transitions.

Courtney Rehfeldt • May 16 2023
workout music
Tech

Sound Check: What Workout Music Tells Us About Fitness Trends, With Feed.fm

Workout music isn’t just a subset of the latest chart-topping songs. Increasingly, it’s becoming almost a genre unto itself.

Judith Russell • May 15 2023
Embr Wave menopause wristband
Finance

Embr Labs Raises $35M in Debt Financing for Menopause Wristband

The Embr Wave wristband delivers cooling or warming sensations for instant relief from hot flashes caused by menopause.

Courtney Rehfeldt • May 15 2023
Life Time sale
Finance

Life Time Refinances Loan, Makes Progress on Sale-Leaseback Goal

Life Time Fitness completed the refinancing of its $274 million Term Loan B facility and closed a sale-leaseback deal for $45 million.

Courtney Rehfeldt • May 12 2023
Vitamin Shoppe private
Finance

Vitamin Shoppe Parent Co. Going Private in $2.6B Management Buyout

The Franchise Group says going private will help the parent company of The Vitamin Shoppe navigate a challenging economic environment.

Courtney Rehfeldt • May 12 2023
Oura Proxy
Finance

Oura Buys Digital ID Startup Proxy, Bringing New Features to the Smart Ring

Oura will integrate digital identity technology from Proxy into its smart rings, bringing opportunities such as payments and security.

Courtney Rehfeldt • May 12 2023
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Athletech News provides comprehensive media coverage of the most impactful news and trends shaping the fitness and wellness sector. Our newsletter and website cover emerging fitness technology, brick and mortar gyms, wellness trends, new fitness formats and the industry’s economic outlook.

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