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Fitness

Stretch Zone Continues To Expand as Assisted Stretching Booms

The stretch therapy franchise has opened 100 new locations over the past year as wellness enthusiasts seek assisted stretching services.

Courtney Rehfeldt • Aug 31 2023
Planet Fitness membership moderate buy
Fitness

Planet Fitness Expands Higher-Priced Membership Option, Per Report

This summer, Planet Fitness began testing a "White Card" $15/month membership without a commitment in addition its normal $10/month plan.

Courtney Rehfeldt • Aug 30 2023
Finance

L Catterton To Acquire Supplement Maker Thorne for $680M

Thorne, which makes wellness supplements and at-home health tests, will become a privately held company once the deal closes.

Courtney Rehfeldt • Aug 30 2023
woman wears a Garmin venu 3
Tech

Garmin Unveils Venu 3 Watches, Prioritizing Accessible Health & Fitness

On top of fancy tech, Garmin’s new smartwatches offer fitness insights and accessibility features for every type of athlete.

Elizabeth Ostertag • Aug 30 2023
Amped Fitness gym
Fitness

Amped Fitness Expands to Indiana in First Franchise Deal

Amped Fitness has welcomed its first franchise partners after opening its high-value, low-cost fitness concept to franchise opportunities in May.

Courtney Rehfeldt • Aug 30 2023
Tech

John McEnroe Tennis Academy Unveils Eye-Tracking Fitness Wearable

FalconFrames is a neuro-visual wearable that coaches athletes on where to focus their eyes during training.

Elizabeth Ostertag • Aug 30 2023
Fitness

CEO Corner: Andrew Sugerman on Centr’s Push Into Fitness Equipment

Centr will sell physical equipment along with digital content, but Sugerman says it's not a connected fitness company.

Josh Liberatore • Aug 29 2023
Wellness

Alo Yoga Launches Supplement Line, Continuing Wellness Push

The activewear brand is positioning itself to reach all verticals of wellness, partnering with Sephora in addition to releasing vitamin shots.

Courtney Rehfeldt • Aug 29 2023
Fitness

Orangetheory Taps ISSA for Instructor Recruitment & Training

ISSA, a leading fitness education organization, will help Orangetheory take its coaching to the next level as it continues to expand.

Courtney Rehfeldt • Aug 29 2023
Finance

Forme Touts ‘Transformational’ Plan To Acquire Connected Fitness Biz

Forme, which is struggling post-IPO, announced a non-binding letter of intent to acquire an unnamed connected fitness equipment business.

Courtney Rehfeldt • Aug 29 2023
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Athletech News provides comprehensive media coverage of the most impactful news and trends shaping the fitness and wellness sector. Our newsletter and website cover emerging fitness technology, brick and mortar gyms, wellness trends, new fitness formats and the industry’s economic outlook.

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