With March Madness underway, Planet Fitness has brought in Fudd to promote its push to offer more recovery amenities at its gyms.
C4 Energy is going all-in on basketball, signing deals with the Lakers, Canada Basketball and NBA Europe, and tapping Knicks guard Josh Hart.
The Edge Fitness Clubs is giving its staff access to certifications, workshops and AI-powered tools through Inspire360.
Jamie Weeks breaks down which wellness concepts are getting investment and why, including the rise of Pilates and the emerging fields of brain health and unplugging.
CryoBuilt reveals how to implement cryotherapy in ways that support performance, retention and long-term growth
Les Mills is bringing its iconic group fitness classes to Zing Coach's AI-powered fitness app in a bold move.
A new analysis of Spotify workout playlists found that hip-hop and rap artists dominated users' listening habits when exercising.
An Active Life certification costs thousands of dollars and requires an exhaustive education, but founder Sean Pastuch argues it’s worth it.
Neurotech startups think your brain deserves a wearable, too. Investors are on board, investing in brands including Mave, Neurable and Somnee.
Bioniq has sold its assets to Herbalife, bringing the personalized supplement maker under the umbrella of the global multi-level marketing giant.
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