Member Engagement Tools

ClubOS, gym mebers

How ClubOS Spurs Retention in the Post-Holiday, New Years Resolution Wave

ClubOS provides the tools and insights gym operators need to keep members coming back after the January boom.

SalesRevv co-founders and executives

SalesRevv Raises $3.2M for AI-Powered Fitness Sales Agents

SalesRevv AI agents can communicate with customers through email and text, and even sign people up for fitness memberships.

sporty woman looks at her phone

Mindbody Taps Rokt for AI-Powered Online Ad Placements

Software giant Mindbody will count on Rokt to help it deliver ads that speak to the interests of fitness and wellness consumers.

man and woman sign a gym membership contract

Member Conversion Is a Big Pain Point for Fitness Brands, Survey Finds

While engagement and retention numbers are trending up, many fitness brands still struggle with member acquisition and conversion.

woman rows wearing an iFIT shirt

iFIT Wants to Change How We Experience Connected Fitness

iFIT is embracing in-person events and social media content to help its members forge a deeper connection with their favorite trainers.

man and woman stand behind a gym desk

The Power of the First 100 Days: Cultivating Long-Term Gym Loyalty

Unlock the secret to turning a first-time gym member into a passionate brand ambassador by using a tech-centric, purpose-driven approach.

Unscripted podcast banner featuring Tim Green from TeamUp

Unscripted: TeamUp’s Tim Green on Member Acquisition, Retention

Tim Green joins the ATN podcast to share his thoughts on one of the most vexing issues operators face: member acquisition and retention.

young woman stretches while pop-up data graphics appear in front of her

The Fitness Industry’s Big Data Opportunity

Gyms and health clubs may have a golden opportunity to position themselves key players in the global data race, one industry exec believes. 

woman work out in a barre studio

The Bar Method Raises Awareness, Funding for Domestic Violence Victims 

The Bar Method has launched a brand-wide campaign to raise awareness and money for victims of domestic violence.

men and women celebrate achieving fitness goals in an ad for Macrostax

Macrostax Brings Custom Nutrition to Gyms & Studios

With Macrostax, fitness brands can drive additional revenue by providing their members with customized nutrition plans.