Success takes the right partner and strong systems.
ATN's Franchise Lens shares the keys to preparing for franchise success.
While engagement and retention numbers are trending up, many fitness brands still struggle with member acquisition and conversion.
iFIT is embracing in-person events and social media content to help its members forge a deeper connection with their favorite trainers.
Unlock the secret to turning a first-time gym member into a passionate brand ambassador by using a tech-centric, purpose-driven approach.
Tim Green joins the ATN podcast to share his thoughts on one of the most vexing issues operators face: member acquisition and retention.
Gyms and health clubs may have a golden opportunity to position themselves key players in the global data race, one industry exec believes.
The Bar Method has launched a brand-wide campaign to raise awareness and money for victims of domestic violence.
With Macrostax, fitness brands can drive additional revenue by providing their members with customized nutrition plans.
Zenoti is making a serious push into the fitness industry, targeting multi-location gym brands with what it says is a superior product.
AI Coach integration is central to iFIT's new lineup of 40-plus smart machines across the NordicTrack and ProForm brands.
A modern tech consulting firm, Xivic's solutions range from QR code-based workouts to something as sophisticated as a vocal biomarker analysis.
Sign Up to Our Newsletter
