Once competitors, Peloton and Lululemon have entered a five-year global strategic deal centered around content and apparel.
As Centr continues to build a robust wellness ecosystem, it’s partnered with a leader in AI for an upcoming product launch.
Nike members can now sync their workouts with Strava while Strava users can access Nike’s content for guidance, motivation and tips.
The Schwinn 490 is compatible with the JRNY app, Nautilus' digital content arm featuring routes, trainer-led classes and personalized workouts.
The 22 SERIES leverages Freemotion’s equipment expertise with iFIT’s vast content library, creating a more engaging cardio experience.
Fit Athletic Club, an upscale San Diego gym, will offer its members free access to iFit's large library of fitness and wellness content.
As it leverages artificial intelligence, the digital strength training company points to the continued popularity of at-home workouts.
Lululemon grew its revenue to $2.2 billion for the quarter but didn't reference any news regarding its struggling connected fitness division.
Centr will sell physical equipment along with digital content, but Sugerman says it's not a connected fitness company.
Forme, which is struggling post-IPO, announced a non-binding letter of intent to acquire an unnamed connected fitness equipment business.
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