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Peloton-Taylor-Swift-collab-news
Fitness

Peloton’s Final Collab of 2021; Cycle with Taylor Swift

Peloton has signed an agreement with Taylor Swift to use her music in on-demand classes including cycling, running, yoga, and strength.

Rebecca Goldberg • Dec 26 2021
Swerve-from-in-studio-to-gyms
Fitness

Op-Ed: How Swerve Pivoted From In-Studio to Gyms Everywhere

'The idea was simple: Livestream those high-energy classes to where our teammates were,' writes Swerve Fitness Programming VP Jenna Arndt.

Jenna Arndt • Dec 26 2021
fitness-studios-response-to-omicron-news
Fitness

Additional Fitness Studios Respond to Omicron

Fitness studios SLT, Y7 Studio, and Equinox respond to the staggering number of Omicron cases in New York and nationwide.

Courtney Rehfeldt • Dec 23 2021
Peloton-December-news-roundup-by-Athletech-News
Fitness

Peloton Wrapping Up a Wild December

As 2021's December is close to ending, Athletech News compiles a list of some of the most memorable moments from Peloton's volatile month.

Courtney Rehfeldt • Dec 23 2021
Fitness Deals 2021
Fitness

The Biggest Fitness Deals of 2021

Let’s take a look at the fitness deals that noticeably shifted the health and wellness landscape in 2021.

Candace Cordelia Smith • Dec 23 2021
Vlado-Bosanac-Headshot
Tech

CEO Corner: Vlado Bosanac Would Be ‘Surprised’ If Everyone Went Back To Traditional Ways of Working Out

Advanced Human Imaging founder, CEO & ex-bodybuilder Vlado Bosanac speaks with Athletech News on how his company will disrupt the current...

Candace Cordelia Smith • Dec 22 2021
Celebrity-fitness-deals-2021
Fitness

The Biggest Celebrity Fitness Deals of 2021

As 2022 approaches, let’s take a look at this year's buzziest celebrity fitness deals that may very well extend into the new year.

Candace Cordelia Smith • Dec 22 2021
Stimulus-gym-news-by-Athletech
Finance

As 2021 Comes to a Close, Gyms Push for Stimulus Aid

IHRSA is cautiously optimistic for the gym & fitness industry in 2022 & expects Congress to pass stimulus relief in the first quarter.

Courtney Rehfeldt • Dec 22 2021
Fhitting-Room-NYC-locations-closing
Fitness

Fhitting Room Studios Closing NYC Locations Through End of Year; Barry’s & SoulCycle Monitoring Situation

Due to COVID concerns, Fhitting Room Studios has decided to close all of its NYC locations until the end of the year.

Courtney Rehfeldt • Dec 20 2021
Fitness-companies-need-music-licensing
Tech

Keeping it Legal – Why Fitness Companies Need Licensed Music

Using music that is not licensed or without properly securing its rights can lead to lawsuits and damage to your brand down the road.

Athletech Studios • Dec 18 2021
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