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Beyoncé and Pelton
Fitness

Beyoncé and Peloton Team Up on Content and Outreach to HBCUs

Peloton Adds Beyoncé-Themed Workouts and Music to Its Digital Library. The collaboration also includes gift subscriptions and recruiting efforts at historically black colleges and universities.

Nick Keppler • Nov 12 2020
future-training-company-150-a-month-news
Tech

Future Training Company Bets You’ll Pay $150/M for App

Future training company CEO Rishi Mandal told Athletech News they wanted to offer personal trainers without costing $100 an hour or more.

Nick Keppler • Nov 12 2020
peloton-demand-surges-news
Finance

Peloton Demand Surges, Maybe Too Much

Peloton revenues, usage and subscriptions keep growing, but the company worries it won’t be able to meet customer demand.

Nick Keppler • Nov 10 2020
FlexIt gym trials app
Tech

Gym Trials: FlexIt App Lets You Try Fitness Clubs

In several U.S. cities, FlexIt app allows gym trials costing per minute with no tour, paperwork, or membership.

Nick Keppler • Nov 10 2020
Zype Online Fitness
Tech

Extending Your Member Management System To Streamline Your Online Fitness Experience

Is migrating consumer data or integrating systems the best approach to building a cohesive online and onsite fitness experience?

Alesandra Madurowicz • Nov 10 2020
home-gym-market-news
Fitness

Home Gym Market Will Triple in Five Years: Report

Changing habits and better technology will create a groundswell of opportunity for the at-home gym and fitness market.

Nick Keppler • Nov 05 2020
Fitness

Covid: Call for Gyms to Be Classed ‘Essential’ to Avoid Future Lockdown

Last week, after being open for two months, gyms in Wales were closed again, as a 17-day national "firebreak" lockdown began in a bid to curb the spread of Covid-19.

Staff Editor • Nov 03 2020
bill-davis-600x600-c-default
Fitness

CEO Corner- Bill Davis of ABC Fitness Solutions Talks Online Content, Recruiting New Members and the Future of Fitness

Bill Davis CEO of ABC Fitness Solutions talks online content, recruiting new members and the future of fitness in the midst of Covid-19

Nick Keppler • Nov 03 2020
Fitness

GoodLife Fitness Defends Email Blast Seeking Re-opening

GoodLife Fitness sent an email to about 200,000 of its employees and members in the province, encouraging them to contact their local MPPs to push to reopen gyms

Staff Editor • Oct 30 2020
MyFitnessPal- Under Armour
Finance

Why Under Armour is Selling MyFitnessPal at a Loss after Buying it 5 years ago for $475 million

Facing fierce competition and an identity crisis, Under Armour sells MyFitnessPal and plans to phase out Endomondo by the end of 2020.

Nick Keppler • Oct 30 2020
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