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Ebenezer Samuel told Athletech News, "FlexIt is paving the way for innovation in fitness and personal training. I'm super excited to be...
Facebook's goal appears to just get a foothold in the crowded smartwatch market, which is predicted to grow to $96 billion by 2027.
The Athletech team surveyed some of the most respected yoga experts in the business to get the best yoga mat picks of 2021.
Beachbody will combine in a three-way merger with blank-check company Forest Road Acquisition Corp. and Myx Fitness, which makes connected bicycles in $3B SPAC Business.
After reaching $1 billion in sales, the Target activewear line 'All in Motion' is being seen as the retailer gaining ground in apparel.
Key Takeaways from a report released by the World Federation Sporting Goods Industry and McKinsey & Company Sporting Goods Industry Report.
WellBiz has acquired the rights to the license for the Los Angeles-based chain Drybar, whose 114 locations were hit hard by the pandemic.
Gyms and fitness centers would be able to apply for grants to recoup up to 45 percent of 2019 revenue or $20M to replace lost 2020 revenue.
Wearables dominating new fitness tech at CES 2021 include VitalSight, Amazfit, Bosch Sensortec, Fossil Gen 5 LTE, and others.
Athletech News's take on Peloton delivery delays, right employees wellness package, meditation app with 20k+ good reviews, and others.
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