Strength training is increasingly becoming a a focal point for consumers across all ages and fitness levels, Tonal reports.
Fitness industry veteran Mike Kelly joins Aktiv as Global VP/Sales as the company eyes new markets, distribution deals and product releases.
Restore's new weight-loss program includes GLP-1s after an InBody scan and metabolic health blood panel.
Planet Fitness has won big with Gen Z consumers. It's also looking to lower the capital requirements to open a franchise location.
In an industry ripe for technological upgrades, EGYM is preparing another step in the evolution of fitness. Fresh off continued expansion in North America and a financing round that saw it reel in €207 million ($225 million), the global leader in tech-based fitness clearly has no plans to slow down.
Gympass has integrated with Apple Fitness+, meaning more than two million employees will have now access to the fitness subscription service.
Modeled after a popular, club-like Australian Pilates concept, Vaura has placed its flagship location in New York City's Upper East Side.
Muuvr, the fitness app incentivizing exercise, just got rewarded in its own right, notching $4.16 million in post-seed funding.
Xponential Fitness and its master franchise partner see Japan as an up-and-coming fitness market with strong consumer demand.
The Pilates franchise with locations in Brooklyn, North Carolina and Kentucky offers classes designed for pregnant women and new mothers.
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