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Propelled by a franchisor that thought of everything and strong grassroots efforts, this Indiana couple put up historic numbers when they launched their Pilates Addiction franchise
From reformer Pilates and Hyrox training to AI-powered basketball courts and destination-style spaces, gym operators are rethinking what belongs inside the four walls
How a flexible technology partnership is helping the Canadian wellness franchise support a complex operating model and ambitious expansion
Any operator who thinks recovery is just for elite establishments should check their assumptions at the (red light sauna) door.
As lead-to-first-visit conversion softens, retention data suggests the bigger opportunity for Pilates studios may be what happens after the client walks through the door.
The argument for performance-based pay isn’t really about paying coaches more. It’s about aligning incentives so that the client, the coach, and the business all benefit from the same outcome.
Coaches aren’t just for mapping out fitness regimes or nutritional plans. An AI instructor advises fitness operators how to better run their businesses
In a semi-private training model, clients follow a personalized training program in a small group under the guidance of a coach
While the freebie approach is pervasive it fails to get the job down when it comes to relation ships and retention.
Once Marc Gralnick found his way to Sweat440, there was no looking back, eventually creating the brand's largest franchisee group
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