CEO Corner: Jesse Itzler’s Runningman Is the ‘Woodstock of Wellness’
Runningman is turning the notion of a traditional running event on its head, offering three days of wellness experiences, camping […]
Peloton Integrates Kindle Books into Workout Experience
Peloton members won’t miss a page as the connected fitness company and Amazon team up Peloton, which is scheduled to […]
Coya Unveils Rebrand, Combining Performance Coaching with Longevity
Executives, college teams and first responders can access a team of experts to assist with longevity-focused practices, including fitness training, […]
Burn Boot Camp Celebrates Franchise Success, Community at Annual Summit
Known for circuit-style strength and conditioning classes in a small group setting, Burn Boot Camp has become one of the […]
Les Mills Launches New Pilates Program Targeted at Gen-Z
Les Mills is joining the Pilates party with a new program scientifically proven to enhance flexibility, endurance and more Les […]
Study Highlights Protein and Fiber as Key to Weight Loss, but Individual Needs Vary
Flexibility and early success are key, but mental health considerations and medication risks highlight challenges Tailored diets rich in protein […]
For Pvolve, Functional Fitness Is the Ultimate Anti-Aging Tool
As a functional fitness brand committed to helping its members live younger for longer, Pvolve has had longevity baked into […]
FlexIt Expands Global Reach with Launch & Strategic Partnerships
FlexIt expands its digital wellness platform globally with the launch of FlexIt Global™, introducing non-U.S. based trainers and new language […]
Crunch Fitness Looks to Crush 2025
ATN caught up with CEO Jim Rowley following Crunch’s annual franchise convention With only four months remaining in 2024, Crunch […]
Personal Training Franchise Expands to Meet Rising Demand
Explore how Josh York’s mobile training franchise is expanding globally, adapting to market demands, and offering career advancement for trainers […]