Gyms that install Freemotion Fitness equipment get an automatic boost from iFIT content, which is already enjoyed by more than 7 million people.
Fitness and wellness brands are increasingly focusing on educational content and usability to make their products more effective and appealing.
A longtime audio industry executive, Kevin Duffy joined health and fitness company iFIT a little over a year ago with some lofty ambitions.
Power Plate's whole-body vibration is a hit with members of all fitness levels, leading to high levels of engagement and retention.
Exxentric uses flywheel tech to disrupt strength training. Thanks to Splitit, it’s also changing the way consumers buy fitness products.
BioAge tracks wellness across four pillars: strength, cardio, flexibility and metabolism, giving immediate feedback and driving engagement.
Promountings, a boxing fitness equipment manufacturing company, has acquired Aqua Training Bag, a maker of water-filled punching bags.
Featuring gamification from Zwift Run and other high-tech features, Wahoo's Kickr Run is a formidable entry into the treadmill space.
As part of a strategic partnership, EGYM and Life Fitness will collaborate to give users a more personalized, data-infused approach to cardio.
Tesla has submitted a trademark application for a new piece of exercise equipment, a hammer inspired by its famous Cybertruck.
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