fitness equipment
Eleiko Inks Distribution Deal With Marathon Fitness, Eyes US Expansion
Eleiko, a strength and conditioning equipment manufacturer, has added Marathon Fitness to its network of authorized distributors.
With LFX, Life Fitness Is All-In on Functional Training
LFX offers gyms the best of both worlds: expertly equipped functional training spaces along with guidance on how to create programming.
iFit Bolsters Freemotion Team With Executive Appointments
Freemotion, iFit’s commercial division, has named two industry experts to leadership roles as it eyes international expansion.
True Fitness Revamps Sales Leadership Structure
True Fitness says the changes are in response to evolving customer needs and are meant to streamline its sales operations.
Technogym Reports Strong Growth as CEO Touts Fitness as Medicine
Nerio Alessandri stated Technogym's goal of promoting long-term health through its products, in line with a recent U.N. initiative.
Life Fitness Names Jim Pisani as New CEO
Jim Pisani will take over as CEO effective immediately, with Paul Stoneham becoming a senior advisor to the Life Time board of directors.
Power Plate Launches Stability Bar for Added Support During Lower-Body Exercises
The Power Plate Stability Bar offers extra balance support during lower-body standing exercises and integrates with the Power Plate Move.
For SportsArt, Sustainability Is a Core Value and Key Selling Point
SportsArt created the world’s first carbon-negative treadmill and produces a host of other sustainable fitness machines.
Huupe, World’s First Smart Basketball Hoop, Secures $11 Million in Funding
Huupe says the funding will be used to launch the smart hoop and expand marketing efforts to reach more basketball players worldwide.
Core Health & Fitness Acquires Jacobs Ladder
The latest acquisition of Core Health & Fitness, Jacobs Ladder assisted in the training of actor Robert Downey, Jr. for 'Iron Man.'
