fitness equipment
Life Fitness Eyes the Future of Cardio With Discover SE4 Console
With Life Fitness' Discover SE4 Console, fitness facilities can boost member engagement through immersive entertainment and brand-building tools.
Crunch Fitness Extends Equipment Deal With Life Fitness
Crunch Fitness has extended its decades-long preferred supplier relationship with commercial equipment leader Life Fitness.
Why Top Boutique Fitness Brands Choose BeaverFit for Their Equipment Needs
High–end fitness operators save on real estate costs and deliver the ultimate fitness experiences with BeaverFit custom-crafted solutions.
CEO Corner: iFIT Commercial’s Mark Watterson on the Rise of Hybrid Fitness
Watterson, who spearheaded the launch of iFIT's workout content, was tapped to lead the newly created iFIT Commercial in December 2022.
BowFlex Lowers Revenue Forecast Amid Retail Challenges
The fitness equipment maker formerly known as Nautilus warns that retailers are taking a conservative approach to reorders Washington-based fitness […]
Life Fitness Uses Advanced Biometrics in New Cardio Machines
The Symbio collection from Life Fitness includes a treadmill, cross-trainer, upright bike and recumbent bike.
Echelon Fitness Expands Reach With runDisney Deal
Connected fitness equipment maker Echelon will showcase its offerings to 170,000+ runDisney participants in 2024 and beyond.
TRX, Orangetheory Launch Co-Branded Suspension Trainer
As Orangetheory members increasingly demand strength training options, TRX is there to help with custom equipment.
BeaverFit Powers Mobile Fitness Entrepreneurs With Beyond Trailer Line
BeaverFit is capturing the outdoor mobile training market with its Beyond Trailer ™ mobile gym units that attach to the back of a pick-up truck or SUV.
Centr Powers Up as Hyrox Equipment Provider
Chris Hemsworth's Centr has entered the competitive fitness space, providing Hyrox-branded equipment for races, gyms and at-home.
