Algorithm changes fast. Staying ahead takes the right insight.
Join Meta an ATN Pro member call breaking down what's trending in fitness & wellness.
Planet Fitness will get prominent branding at Lincoln Financial Field, in TV and radio spots and on the Eagles' digital and social platforms.
Two more Fhitting Room - New York Sports Club locations will open this year in Philadelphia and Washington D.C.
As a fitness coach, program design mistakes can hinder progress and undermine the effectiveness of your client’s success.
The lawsuit alleges that Beachbody exploited its California workforce, known as "coaches," by failing to pay them a fair wage.
Alex Isaly, VP/Programming for Xponential Fitness, is biking across the west to raise money for The Bahati Foundation.
Allison Beardsley believes Red Lite Gym, her new red light therapy fitness concept, can become even bigger than Club Pilates.
Brea Ballard speaks exclusively with Athletech News about her new role, her goals for World Gym and how fitness marketing has changed.
GymGuyz, an on-site personal training company, is aiming to award another 75 territories by the end of the year.
Stride Fitness plans to commemorate Men’s Health Month and Father’s Day with a complimentary first class for all fathers.
Now open in NYC's Chelsea neighborhood, Gym U features an ornate yet modern aesthetic and plenty of high-end amenities.
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