Despite the strength boom currently sweeping across gyms and studios, Echelon Fitness, a leading fitness equipment supplier, says the industry needs to take a different approach when it comes to delivering what consumers and operators need from the modality.
Data from 125,000 Orangetheory and Anytime Fitness challenge participants reveals the power of accountability, plus other surprising findings.
Peloton’s new HiLit+ program comes as the brand leans further into sustainable training and longevity-focused protocols.
City Fitness will open two Hoboken clubs this year as gyms increasingly eye New Jersey as a competitive market.
Call it the Hyrox effect: as fitness competitions take off, Deka’s new format brings a standardized race into its affiliate gyms worldwide, providing an alternative to individual-style competitions.
Vaura Pilates is expanding its international footprint, opening its first studio in Indonesia as the reformer Pilates concept reaches 10 locations worldwide.
The Minnesota-based Discover Strength now operates 41 studios across 15 states, with multi-unit franchisees driving much of its recent growth.
Omnigym has partnered with Emmaüs Solidarité to install fitness equipment at a shelter serving more than 200 residents in the French capital.
Trainers who take jobs at big box gyms do so because they lack the confidence or skills to build a business on their own.
Mark Mastrov joins the show to discuss his return and outlook on the fitness industry as a consumer and major stakeholder
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