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Tech

Les Mills Seeks to Dominate the Metaverse with BODYCOMBAT VR

The LES MILLS BODYCOMBAT VR app offers a fun, sweat-inducing workout to anyone age 13 and up. The app is available on the Quest Store.

Athletech Studios • Jul 27 2022
WHOOP layoffs news
Finance

WHOOP Announces 15% Layoffs

WHOOP layoffs come on the heels of at-home fitness gym brand Tonal announcing that it will lay off 35% of its workforce.

Courtney Rehfeldt • Jul 26 2022
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Fitness

IRONMAN & VinFast Announce Global Partnership

The partnership between IRONMAN and VinFast may very well usher in many firsts in the world of fitness and vehicles.

Candace Cordelia Smith • Jul 26 2022
Trevor-Lucas-president-CYCLEBAR-exclusive-chat-with-Athletech-News
Fitness

CEO Corner: Trevor Lucas Goes from Banker to Businessman as CYCLEBAR President

Trevor Lucas, the president of CYCLEBAR, reveals his greatest accomplishment, motivation to win and Southern California background for our... 

Candace Cordelia Smith • Jul 26 2022
Seattle-not-bike-friendly-city-anymore-news.jpg
Fitness

Seattle Dethroned as #1 Bike-Friendly City

However, the city of Seattle is still ranked in the top ten in two recent rankings of bike-friendly cities of America.

Courtney Rehfeldt • Jul 26 2022
Peloton-studio-reopening-media-coverage
Fitness

Peloton In-Person Studio Grand Reopening Taking Place August 19

Peloton has scheduled soft studio reopening/member preview days and emailed details to some select members.

Courtney Rehfeldt • Jul 23 2022
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Fitness

The Business & Science of Music & Fitness

Curating music for a fitness app is different from creating a list for an in-person class where how participants are vibing can be read.

Athletech Studios • Jul 20 2022
Fitness-industry-economic-report-news.jpg
Fitness

First–Ever Global Fitness Industry Economic Impact Report Released

The report examines the impact of health and fitness industry in 46 countries, but individual country & region reports are also available.

Courtney Rehfeldt • Jul 20 2022
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Fitness

CEO Corner: Nautilus’s Jim Barr Believes Future of Fitness Lies in Wake of Three Trends

Nautilus CEO Jim Barr believes the future of fitness is wrapped up into three rapidly evolving trends: connected fitness, hybrid fitness &...

Candace Cordelia Smith • Jul 20 2022
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Fashion

Priyanka Chopra & Nick Jonas Invest in Perfect Moment, a Luxury Fashion & Sportswear Brand

Power couple Nick Jonas and Priyanka Chopra Jonas has been wearing luxury fashion and sportswear brand Perfect Moment for years.

Courtney Rehfeldt • Jul 19 2022
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Athletech News provides comprehensive media coverage of the most impactful news and trends shaping the fitness and wellness sector. Our newsletter and website cover emerging fitness technology, brick and mortar gyms, wellness trends, new fitness formats and the industry’s economic outlook.

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