TIDL Sport-Conor McGregor

Conor McGregor Endorses Plant-Based Athletic Performance Product TIDL Sport

Using the pain relief and anti-inflammatory effects of menthol, the makers of TIDL Sport claim it can ease post-workout stress.

sporting-good-stores-supply-chain-news

Sporting Good Stores Need Faster Supply Chain

The report states diminished role of sporting good stores & increased importance of online ordering means product supply chains need reevaluation.

soulcycle bike-peloton alternatives

Peloton Alternative 2021: The Best Equals

These Peloton Alternatives- SoulCycle, Bowflex, NordicTrack, Echelon, Myx and ProForm also make attractive smart bikes that are worth considering.

Smirnoff-cocktails-hour-opinion

Opinion: Smirnoff Cocktails Hour, Digital Health Funding, Wearables Accuracy, Small Business Closes, Post-Pandemic Gym Visit

Following a guided workout by SideBarre founders, the cocktail portion of the Smirnoff event will showcase actors Laverne Cox & Diane Guerrero

Tonal-x-Nordstrom-Nordstrom-Athletech News

Tonal Nordstrom Deal for Fitness Device Trial Finalized

Nordstrom will allow customers to try Tonal, the high-tech home workout system in “a 50-square-foot concept.

Fitness SPACs IPO- Athletech News

Are SPACs the Next Fitness Craze? Public Markets Hold Allure for Fitness Companies in 2021

SPACs, a potentially hot IPO market, and the growth of at-home fitness companies could create an exciting 2021 and 2022 for the fitness industry.

Cybex Defective Machines

Faulty Cybex Fitness Equipment Cost Company $7.95M

Fitness equipment maker Cybex International Inc. knew that parts in the arm curl and press machines it once sold had defects.

gympass-go-virtual-news

CCO: Gympass Helped Clients Go Virtual in 2 Weeks

Gympass CCO Marco Crespo told us that going virtual involved live online classes (including 1:1 personal training) & access to wellbeing apps.

Friday Cool Down 2- Athletech News- Fitness News

Opinion: Eating Disorder App, Technical Sportswear New Luxury?, COVID in Gyms, Fitbit Mindful Method with Deepak Chopra

Athletech News's take on a new app for those with eating disorder, technical sportswear as new luxury, COVID in gyms, & Fitbit Mindful Method.

diversity-equity-and-inclusion-fitness-opinion

Diversity, Equity and Inclusion: Can Fitness Sector Lead?

For an industry that promotes health and wellness, diversity, equity and inclusion must be an essential element of the equation.