iFit Bolsters Freemotion Team With Executive Appointments

Freemotion, iFit’s commercial division, has named two industry experts to leadership roles as it eyes international expansion.

Life Time Earns Credit Rating Boost Amid Revenue, Membership Growth

Life Time announced that Moody's Investor Service has upgraded its issuer credit rating to a B3 from B2 thanks to improved financial performance.

From ‘Babe Caves’ to Hyperice: Amped Fitness Rolls Out VIP Member Perks

Amped Fitness, a low-cost gym chain, offers seemingly endless boutique-style amenities for its top membership tier.

Can JetSet Pilates Become the Next Big Boutique Fitness Franchise?

Fresh off a spate of newly signed franchise agreements, JetSet Pilates projects triple-digit unit numbers by 2025.

CEO Corner: Gregory Breitbart on Body20’s Franchise Success

Scaling Body20 has been highly challenging, but CEO Gregory Breitbart is motivated by a desire to deliver for franchisees and members.

How Physique 57 Built a Barre Empire, Then Took It Online

Physique 57’s pandemic pivot was a continuation of how Jennifer Maanavi and Tanya Becker have been doing business since 2005.

Prime IV Hydration & Wellness Plans Phoenix Expansion

As consumers seek quick-acting relief, Prime IV Hydration & Wellness is growing its footprint in Arizona with six franchise locations.

True Fitness Revamps Sales Leadership Structure

True Fitness says the changes are in response to evolving customer needs and are meant to streamline its sales operations.

Product of the Week: Dream Recovery Performance Sleep Masks

Dream Recovery's premium sleep masks are made with 30 momme silk and have 8 layers of stuffing to keep light out.

Perspire Sauna Studio Plans Large-Scale Expansion in Texas

The Texas expansion is part of a push by Perspire to bring its infrared sauna studios to major markets throughout the U.S.