Equinox Explores $1B+ Loan To Refinance Debt, Reports Say
With a looming debt of around $1.5B coming due, Equinox is reportedly looking to raise a mix of new debt […]
These Are the Most Innovative Companies in Fitness & Wellness
Athletech News is proud to present the “ATN 23,” our inaugural list honoring the Most Innovative Companies in Fitness & […]
California’s In-Shape Family Fitness Expands to Tennessee
The Knoxville-based National Fitness Center and its seven clubs will become part of In-Shape, which has 63 California locations In-Shape […]
Crunch Fitness Eyes Viral Positivity With New Ad Campaign
The NY-based gym franchise offers a humorous take on the benefits of a Crunch workout, inviting members to “Feel Good, […]
SheFit Enters Next Chapter With Sports Bra Studio, New Products
All products featured on Athletech News are independently selected by our editors. However, when you buy something through our retail […]
ISSA Educates the Next Gen of Boutique Fitness Instructors
As boutique fitness surges in popularity, ISSA is tailoring its educational programs to meet the unique needs of instructors and […]
Apple’s Fitness & Wellness Innovations Bode Well for 2024
From new health data integrations to its first-ever partnership with a gym chain, Apple is quickly becoming a major fitness […]
Tonal Rolls Out Lululemon Mirror Trade-in Program
As Lululemon drops its connected fitness product, Tonal is looking to lure Mirror members with discounts on hardware and a […]
Sports & Fitness World Comes Together At World Sports Istanbul 2024
Famous trainers and top brands in sports tech, fitness equipment, food, fashion and wellness will gather at the Istanbul Expo […]
Solidcore Eyes Major Expansion With Fresh Take on Pilates
Endearingly dubbed “Pilates on steroids” by some fans on social media, Solidcore is planning to have 250 studios opened by […]