Equinox Explores $1B+ Loan To Refinance Debt, Reports Say

With a looming debt of around $1.5B coming due, Equinox is reportedly looking to raise a mix of new debt […]

These Are the Most Innovative Companies in Fitness & Wellness

Athletech News is proud to present the “ATN 23,” our inaugural list honoring the Most Innovative Companies in Fitness & […]

California’s In-Shape Family Fitness Expands to Tennessee

The Knoxville-based National Fitness Center and its seven clubs will become part of In-Shape, which has 63 California locations In-Shape […]

woman working out at Crunch Fitness

Crunch Fitness Eyes Viral Positivity With New Ad Campaign

The NY-based gym franchise offers a humorous take on the benefits of a Crunch workout, inviting members to “Feel Good, […]

SheFit Enters Next Chapter With Sports Bra Studio, New Products

All products featured on Athletech News are independently selected by our editors. However, when you buy something through our retail […]

ISSA Educates the Next Gen of Boutique Fitness Instructors

As boutique fitness surges in popularity, ISSA is tailoring its educational programs to meet the unique needs of instructors and […]

Apple’s Fitness & Wellness Innovations Bode Well for 2024

From new health data integrations to its first-ever partnership with a gym chain, Apple is quickly becoming a major fitness […]

Tonal Rolls Out Lululemon Mirror Trade-in Program

As Lululemon drops its connected fitness product, Tonal is looking to lure Mirror members with discounts on hardware and a […]

Sports & Fitness World Comes Together At World Sports Istanbul 2024

Famous trainers and top brands in sports tech, fitness equipment, food, fashion and wellness will gather at the Istanbul Expo […]

interior of a Solidcore studio

Solidcore Eyes Major Expansion With Fresh Take on Pilates

Endearingly dubbed “Pilates on steroids” by some fans on social media, Solidcore is planning to have 250 studios opened by […]