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an image of the new app Miactive
Fitness Business

Youll Unveils Miactive, a New Wellness App

Youll and performance coach Michael Italiano have partnered to release Miactive, a new fitness and wellness app.

Courtney Rehfeldt • Oct 01 2024
Les Mills Pilates puts trainers in gyms fast
partnership

Les Mills Unlocks the Power of Pilates to Help Clubs Reach Gen Z at Pace 

Pilates being popular isn’t exactly a secret anymore — but few are addressing the market for it with a stronger approach than Les Mills

Athletech Studios • Oct 01 2024
an image of former soccer star Alex Morgan holding a soccer ball on a field
Nutrition

Nourish Taps Investor and Soccer Star Alex Morgan for First TV Ad Campaign

Telehealth nutrition platform Nourish has launched its first TV and campaign featuring investor and soccer star Alex Morgan.

Courtney Rehfeldt • Sep 30 2024
social yoga wellness community
Wellness

How The Uplift Center Builds Community Through Social Yoga

Founded as Drunk Yoga, and since rebranded, The Uplift Center has found particular success in the burgeoning corporate wellness space.

Elizabeth Ostertag • Sep 30 2024
voter placing ballot in box
Research

Working Out Can Manage Election Anxiety, EoS Fitness Finds

A new survey from EoS Fitness reveals that many Americans are experiencing pre-Election stress but working out can be an effective tool.

Courtney Rehfeldt • Sep 30 2024
promo banner for Disrupt 2024, featuring a woman performing a kettlebell swing
Fitness

DISRUPT 2024 Is Coming Soon: Here’s What You Need To Know

Back by popular demand, Athletech News' can't-miss video series returns with more speakers, more brands and an exciting new format.

ATN Staff • Sep 30 2024
Twin Oaks software helps gyms grow
partnership

Twin Oaks Delivers Top-Tier Efficiency for Ambitious Fitness Brands

Twin Oaks keeps the back offices at fitness businesses humming with automation, paving the way for the future as well

Athletech Studios • Sep 30 2024
Digital revenue system in RAC
partnership

Untap a No-Cost Revenue Stream & Enhance Member Experience & Retention

Learn how Digital Revenue Systems (DRS) empowers clubs to create engaging, high-energy environments through innovative digital signage.

Athletech Studios • Sep 28 2024
an image depicting a smiling women who is working out and a screen that shows Xplor Gym's offerings
Fitness

Xplor Technologies Launches Xplor Gym in Australia & New Zealand

Xplor Gym, an all-in-one gym management platform, has debuted in Australia and New Zealand to reduce common pain points for gym owners.

Courtney Rehfeldt • Sep 27 2024
group of people at Garmn event
Tech

Garmin Eyes Wearables as the Future of Healthcare

Garmin is touting a future wear smartwatch data is used in doctors offices, in clinical research and by insurance companies.

Josh Liberatore • Sep 27 2024
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partnership

SEQUEL Brands Rolls Out Portfolio-Wide Loyalty and Referral Infrastructure Powered by Solution One & Perkville

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Athletech News provides comprehensive media coverage of the most impactful news and trends shaping the fitness and wellness sector. Our newsletter and website cover emerging fitness technology, brick and mortar gyms, wellness trends, new fitness formats and the industry’s economic outlook.

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