Youll Unveils Miactive, a New Wellness App
Youll and elite performance coach Michael Italiano have teamed up to launch Miactive, a new fitness and wellness app
Youll, the developer of content-forward apps in the wellness and fitness industry, has released Miactive, a fitness and wellness app led by elite performance coach Michael Italiano, as it kicks off the official launch of its new engagement-boosting workout and meal plan modules.
Alex Bejan, Youll CEO, notes that the streaming platform is excited to partner with Italiano, a former Formula One coach to Red Bull Racing and McLaren drivers, on Miactive’s launch.
“Michael’s expertise in performance coaching is the perfect showcase for how our platform can empower world-class professionals to bring their vision to life, combining fitness, nutrition, and mindfulness for a truly integrated wellness experience,” Bejan says.
For his part, Italiano says that Miactive represents the culmination of his passion for performance coaching.
“Through Youll’s seamless platform, I’ve been able to translate my vision into an accessible, personalized experience for users who want to elevate their fitness and well-being,” Italiano says. “I’m excited to see how Miactive can inspire people to reach their full potential.”
Miactive offers app users personalized workout plans, tracking and performance analytics, access to experts, and social features for encouragement and support.
Youll’s no-code platform enables fitness businesses to easily create their own branded app, monetize content, and build a community. Most recently, Youll launched new workout and meal plan modules as an engagement booster.
Formed by the former product and engineering team behind Headspace, Youll says the Miactive partnership is a significant milestone and exemplifies how its platform can give experts an edge in broadening their reach.
“This opens the technology to better support brick-and-mortar fitness centers in their digital transition,” Bejan said of the new offering. “The content is top-level and ready to go, making it very easy for gyms to extend training and nutrition remotely without spending time and money to create it on their own.”
Courtney Rehfeldt has worked in the broadcasting media industry since 2007 and has freelanced since 2012. Her work has been featured in Age of Awareness, Times Beacon Record, The New York Times, and she has an upcoming piece in Slate. She studied yoga & meditation under Beryl Bender Birch at The Hard & The Soft Yoga Institute. She enjoys hiking, being outdoors, and is an avid reader. Courtney has a BA in Media & Communications studies.