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Unscripted podcast cover image featuring Centr CEO Andrew Sugerman
Fitness Business

Unscripted: Andrew Sugerman on Centr’s Brand Evolution

Under Sugerman, the Chris Hemsworth-founded Centr is becoming a big player in the fitness equipment space.

Athletech Studios • Sep 26 2024
Laptop open inside a gym
partnership

From Chaos to Clarity: Streamlining Studio Operations

Discover how fitness studios are handling daily tasks, nurturing leads and keeping members loyal – without the burnout

Athletech Studios • Sep 26 2024
an image of Solidcore members under blue lights
Fitness

L Catterton Acquires Majority Stake in Solidcore Amid Pilates Boom

L Catterton has acquired a majority stake in Solidcore, the Pilates-inspired strength training brand founded by Anne Mahlum.

Courtney Rehfeldt • Sep 25 2024
An image of a smart fitness equipment machine from OxeFit.
Fitness

Anne Mahlum, Dave Asprey Invest in AI-Driven OxeFit

Solidcore founder and serial wellness and fitness investor Anne Mahlum and biohacking guru Dave Asprey have invested in Oxefit.

Courtney Rehfeldt • Sep 25 2024
EGYM team poses after securing investment
Uncategorized

EGYM Raises $200 Million of Growth Capital to Further its Innovative Fitness Campaign

EGYM, the global fit tech provider, will have more financial support as it aims to expand and facilitate smart fitness 

Collin Helwig • Sep 25 2024
Kabata CEO Kareem Aly
Fitness

CEO Corner: Kabata’s Kareem Aly on the World’s Smartest Dumbbells

Kabata dumbbells use AI to count reps and coach users in real time, innovating on one of the fitness industry's oldest pieces of equipment.

Josh Liberatore • Sep 25 2024
Apple watch series 10
Reviews

Product of the Week: Apple Watch Series 10 Rivals the Apple Watch Ultra

Discover the latest features, design updates, and performance enhancements of the Apple Watch Series 10 in this in-depth review.

Elizabeth Ostertag • Sep 25 2024
a rendering of Nicol New Jersey
Fitness

Nicol New Jersey Set to Reinvent Racquet Sports

Nicol New Jersey is opening a premium racquet facility with pickleball, squash and padel as well as a Spear Physical Therapy branch.

Courtney Rehfeldt • Sep 24 2024
graphic about health
partnership

Harnessing the Power of Data: ROOK’s Game-Changing Wearables Integration

ROOK's API integration empowers businesses to harness wearable data from over 300 devices, delivering actionable insights and predictions.

Athletech Studios • Sep 24 2024
text-based card noting the new integration between Mariana Tek and Macrostax
Industry News

Macrostax Names Xplor Mariana Tek First Integration Partner

Mariana Tek and Macrostax have joined forces for an integration of the ages offering nutrition and administrative management.

Courtney Rehfeldt • Sep 24 2024
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partnership

SEQUEL Brands Rolls Out Portfolio-Wide Loyalty and Referral Infrastructure Powered by Solution One & Perkville

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Athletech News provides comprehensive media coverage of the most impactful news and trends shaping the fitness and wellness sector. Our newsletter and website cover emerging fitness technology, brick and mortar gyms, wellness trends, new fitness formats and the industry’s economic outlook.

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