Hear how top fitness brands grow through partnerships.
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The equipment maker’s first major athlete partnership coincides with the launch of TANK SX, designed for health clubs and collegiate training programs.
From the first visit forward, small details can have a lasting impact on member behavior.
Wyant grew the fitness educator's revenue nearly eightfold during his first tenure. He spoke with ATN about his priorities for his second stint as ISSA's CEO
Travelers may not trust AI to pick a restaurant, but new data shows they'll let it knead their shoulders before a social soak and a mocktail
Qualcomm’s latest chip and audio platforms point to a future where earbuds, glasses and other wearable devices become more useful across fitness and wellness
Finance, an industry packed with individuals striving to squeeze out every last ounce of alpha, has proven to be a fruitful market for sophisticated fitness trackers from companies like Whoop, Oura and others
Mainstream-priced brands are feeling the squeeze as shoppers seek either real savings or a real step up. Meanwhile, new data shows what GLP-1 users are reaching for
The Xponential Fitness-owned barre brand is offering unlimited classes for students, with monthly pricing starting at $99
The entire fitness and wellness industry has a vested interest in Oura succeeding as a publicly traded company — if and when its long-anticipated IPO becomes a reality
The HVLP operator is reimagining its marketing messaging and member experience around strength training, while extending the definition beyond picking up weights
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