strength training
Precision, Discipline & Purpose: Inside MADabolic’s Uncompromising Programming
MADabolic’s purposeful training schedule is carefully crafted to deliver results in the flavors of strength and resilience.
ATN Innovation Summit 2025: Day 1 Recap
Fitness isn’t just fitness anymore — and after day one of the ATN Innovation Summit, that’s no longer up for debate.
The Strength Comeback Is Real & Technogym Is Powering it With Precision
For decades, strength training occupied a narrow lane in fitness culture, largely reserved for athletes, bodybuilders and ...
Consistency is Key to Durability — And Shaping the Modern-Day Athlete
Elite triathlete Amanda Almond understands what it takes to go the distance. She credits consistency as the key to her durability.
CEO Corner: The Edge’s Vinny Sansone on Scaling Gym Culture
Vinny Sansone founded The Edge Fitness Clubs in 1988, growing it into a 40+ location brand by emphasizing culture over corporate strategy.
Gold’s Gym SoCal Debuts First Octagon Load in US
Gold’s Gym SoCal becomes the first in the U.S. to install Octagon LOAD, a strength training system by Escape Fitness.
Leg Day Just Got Smarter with EGYM
EGYM’s Smart Strength Squat makes an exercise that was once challenging to execute, now safe, effective and smart
Skelcore Sets the Bar for Design-Led Fitness Innovation
In a crowded fitness landscape where personalization and visual identity carry as much weight as performance, Skelcore has emerged ...
In 2025, Strength Training Is the Ultimate Member Engagement Tool
Strength training is surging in popularity, with equipment sales up 181% in a decade. Discover how top fitness brands are adapting to this powerful trend.
Master Knowledge: Mike Boyle on the True Meaning of ‘Functional Training’
Strength and conditioning coach Mike Boyle discusses the rise of "functional training" among athletes and everyday fitness enthusiasts.