Eagle Merchant Partners has backed Club Pilates franchisee Aligned Fitness, fueling its expansion across the Southeast and Mid-Atlantic.
Vaura Pilates, known for its athletic training and dynamic environments, plans rapid U.S. growth after success in New York and Austin.
Dove and Club Pilates launch free classes in five U.S. cities to challenge body stereotypes and promote inclusivity through #EveryBodyPilates
Lagree chain The Studio (MDR) has gained popularity in Los Angeles as demand grows for high-intensity, low-impact workouts.
Pilates Addiction opens its flagship LA studio with a four-day event, celeb guests, and high-intensity classes.
With more than 115 operating locations, this Pilates franchise uses technology to replicate performance and precision at every studio
Pilates is ClassPass's most-booked workout for the second year in a row, with reservations surging 84% since 2023.
JetSet Pilates is expanding into Tennessee with two new Nashville-area studios set to open in 2025, targeting high-growth neighborhoods.
iFIT has acquired connected Reformer maker Reform RX as 2025 shapes up to be the year of Pilate equipment and accessories.
Balanced Body has partnered with Flex, allowing consumers to use pre-tax funds on Pilates equipment and accessories starting May 20.
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