Success takes the right partner and strong systems.
ATN's Franchise Lens shares the keys to preparing for franchise success.
The Speir Pilates founder is launching Merus as a standalone digital platform, bringing her functional strength-meets-Pilates approach to a more accessible, mat-based format
Intent on becoming a lifestyle brand and not being boxed into a Pilates corner, Solidcore is taking its class the floor — and adding weight
The fast-growing reformer Pilates brand is adding dedicated upper- and lower-body strength classes as the line between Pilates and strength training continues to blur
Evosh Pilates, a low-labor, always-open concept from Fort Smith, Arkansas, has franchisees lined up for a nationwide expansion push
Planet Fitness, the HVLP gym operator least associated with boutique frills, is entering the global Pilates race through a partnership with Your Reformer
Puppies and Pilates, a boutique class pairing a 45-minute workouts with rescue-puppy cuddle time and mocktails, operates in four cities and is expanding
Pilates? Saturated and drowning in beige. Ken Pilates is loud, queer, unbothered and about to test whether a crowded NYC market still has room for a studio that refuses to blend in
As lead-to-first-visit conversion softens, retention data suggests the bigger opportunity for Pilates studios may be what happens after the client walks through the door.
A new report shows steady growth for the booming Pilates market since 2020, with certain portions of the population accounting for a disproportionate share of participants
Surging consumer interest in Pilates has prompted some of the world's top barre brands to offer Pilates-oriented classes. Some operators even believe barre studios are best suited to running certain types of Pilates classes
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