Data from 125,000 Orangetheory and Anytime Fitness challenge participants reveals the power of accountability, plus other surprising findings.
Gyms might have to work harder to acquire new members in the months and years ahead, a new report suggests.
Chuze Fitness and In-Shape Family Fitness are innovating their in-house app offerings to include rewards, challenges and referrals.
An ABC Fitness report indicates that gym joins declined 9% and studio joins fell 5% YoY as new members, who increasingly skew younger, seek out communal fitness opportunities.
Zenoti's new fitness consumer survey reveals a chasm between the engagement members expect from their gyms, and what they’re actually receiving.
U.K. gyms are turning screen fatigue into a selling point, with top operators like PureGym and Fitness First innovating to keep members off their phones.
Inside Strong Pilates studios, integrated tablets will offer members real-time performance tracking, color-coded intensity zones and personalized coaching tools.
This week, we break down new data showing that members spend more time inside gyms than ever before.
The HFA's new U.S. Health & Fitness Consumer Report found that 81 million Americans belong to a gym, studio or other fitness facility, good for 26.1% of the population.
Intimidation, crowding and a general lack of belonging are pushing some gym members out the door, a new national survey finds.
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