ATN Pro Members Get the Playbook.
Member Q&A: Cutting acquisition costs with Jonathan Geller. Nov. 17.
Sleep is becoming an essential part of the fitness conversation. By turning nighttime data into actionable insights, Garmin helps consumers understand their sleep needs, recovery and how nighttime habits and daytime performance relate.
The wearable technology giant posted another strong quarter for its fitness business, with its new screenless smart band positioning it to compete more directly with Whoop
Wearables like Garmin give women unprecedented access to personal health data, allowing fitness and wellness providers to tailor experiences to their needs during pregnancy, perimenopause and menopause
Apple has already begun incorporating Whoop-style features into its latest Watch and revamped Health app
A new analysis finds sport-focused watches retain more of their value than lifestyle smartwatches, with Garmin leading major brands and Samsung finishing last
As fitness consumers focus more on wellness concepts like longevity, healthspan and recovery, operators have the opportunity to increase value and engagement, leading to additional revenue generation with the Garmin Health Connected Ecosystem (GHCE)
Whoop, Oura, Apple and a new wave of challengers are pushing wearables beyond recovery scores and toward always-on health companions powered by AI
Tonal's rental program could mark a new era for a connected fitness category that's struggled to convert consumer interest into purchases in the post-pandemic landscape
A new subscription-free smart band challenging Whoop, new acquisitions and record fitness revenue point to Garmin's play for the everyday-wellness consumer
The deal arrives just after Garmin launched its new screenless wearable, signaling interest in capturing a wider fitness audience
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