Where Is Fitness Headed?
Les Mills founder Phillip Mills on why people build their lives around fitness.
Peloton is seeking refunds on tariffs it says were unlawfully imposed under emergency powers, joining companies including iFIT and Reebok.
Peter Stern identified strength training, wellness content and AI as key priorities as Peloton evolves its post-pandemic strategy.
Inspired by Aulet's personal fitness journey, Ergatta is leveraging the fun of gaming to help more people stick to a cardio routine — whether on rowers, bikes or treadmills.
Ergatta's latest release blends strategy, storytelling and structured cardio to boost engagement and long-term habit formation.
As the new year approaches, fitness goals return — but they don’t look the way they used to. Today’s members are far more intentional. They’re tracking recovery scores, measuring VO2 max, analyzing strain and selecting workouts based on whether they extend their healthspan — not just raise their heart rate.
iFIT will feature F45 Training workouts on its streaming platform for at-home use; the brands will also co-produce new content.
Peloton's new white paper makes the case for wellness real estate as it grows its footprint across hotels, residential buildings and campuses.
Elevate by Echelon helps gyms meet the demand for hybrid fitness — with a platform that's easy and effective for members and operators
Starting January 8, 2026, Amazon Prime Video subscribers can watch “Trainer Games,” a six-episode reality competition series from iFIT.
Tonal’s 2025 State of Strength Report shows members prefer shorter, smarter workouts that still deliver results over long sessions.
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