New Report: The Business of Wellness, Recovery & Longevity
Explore the trends shaping the future of wellness.
The Texas-based reformer Pilates franchise has grown from just three locations a decade ago and has more than 70 additional studios in its development pipeline
The Texas-based reformer Pilates franchise is entering New Hampshire, growing in North Carolina and adding three studios in San Antonio as it targets 30 openings this year
From gender to race to body-image, Pilates studios are facing questions about the image they cultivate. In response, founders and instructors are taking steps to increase inclusivity.
Bodybar Pilates is betting on authenticity, with ads that feature real members and instructors, to broaden its appeal as the brand targets U.S. expansion.
Founders from four top boutique fitness brands unpacked what it takes to win in today’s competitive landscape while staying true to brand values during an Xplor Mariana Tek panel.
Bodybar Pilates is maintaining an aggressive expansion plan after a successful 2025, which saw 27 new studio openings to reach 73 total.
This year, many fitness brands focused on reminding people about how good working out can feel, while some offered bold discounts and edgy messaging about the dangers of AI.
Valencia Hagos built a team and a pilates business that thrives on a collective commitment to Bodybar’s brand vision
The campaign, called “Bodybar Does Good,” is in partnership with the Fort Worth, Texas-based nonprofit, The Worthy Co.
Matt McCollum shared what's next for Bodybar Pilates, one of the fitness industry's fastest-growing brands.
Sign Up to Our Newsletter
